
Facebook paid £4.16m in UK corporation tax last year, marking an increase on the previous year, but a £11.3m ‘tax credit’ could cancel out any future contributions.
Having multiple channels of communication is all well and good, but ultimately ineffective if they are not tied together through an omnichannel platform. Matthieu Clauzure, brand and marketing manager, CCA International, outlines how brands can set about providing customer experience that’s relevant to the next generation.