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Drake takes over Spotify: Angry customers get refund for ‘annoying’ music promo

July 4, 2018

Subscribers to the ad-free Spotify Premium plan have been issued refunds, claiming playlist promotions for Drake’s new album count as adverts.

Ads, Content, News, Social, Video advertising, Amazon, Apple, global, music

Retailers boost investment in machine learning and voice search to improve digital marketing

July 4, 2018

A significant number of retailers plan to invest in transformative technology including machine learning and voice search to enhance their digital marketing campaigns, according to new research.

Mobile, News brands, content, digital marketing, marketing, retail

Organisations struggle to make progress with their digital transformation investments

July 4, 2018

Despite huge investments in digital transformation initiatives, organisations today feel less equipped with the right leadership qualities to advance their digital transformation as they did six years ago, according to new research.

Ads, Content apps, global, technology

lastminute’s Travel People in ad partnership with AccuWeather

July 4, 2018

lastminute.com group’s media business, Travel People, has announced a brand new digital advertising partnership with global weather platform, AccuWeather in France, Spain and Italy.

Ads advertising, brands, Europe, France, global

Marketing and sport: which industries benefit most from big events?

July 3, 2018

Brands selling everything from recipe books to video games are set to win big during this summer’s sports season, as major sporting events boost online traffic across a broad range of sites, according to new research.

Ads, Content, Mobile, News, Video, Viral brands, France, games, marketing, sport

Guest comment: Bad app experiences are costing retailers millions

July 3, 2018

Mobile dominates retailers’ online traffic, but conversion figures are often appalling. The quality of the mobile app experience has to improve if customers are to move from browsing to purchasing insists Duncan Keene, UK Managing Director, ContentSquare.

E-commerce, Mobile analytics, apps, brands, content, UK

Cryptocurriencies ‘infuenced by emotion over economics’

July 3, 2018

Cryptocurrency prices are influenced by emotion and mood over economic factors, according to a recent study.

E-commerce, News consumer insight, global, media, Twitter

Most consumers are happy to share data (but only if the benefits are clear)

July 3, 2018

Consumers would like more control over their data and greater insight into what the benefits are to them, according to new global research.

E-commerce global, marketing, media, Privacy, UK

10% of Brits would cut back on EU trips if free mobile roaming ends after Brexit

July 3, 2018

10% of the public would holiday in Europe less often if free mobile roaming is scrapped after Brexit, according to new research.

Mobile broadband, Europe, government, Travel, UK

Retailers’ failure to deliver a consistent omnichannel experience ‘worse than expected’

July 3, 2018
Over half of ecommerce platfiorms 'won't be fit for purpose next year'

Retailers are failing to provide a consistent omnichannel experience, according to original research by global provider of unified commerce solutions, PCMS.

E-commerce global, retail, UK
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