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Right to reply: Twitter revamp is great news for advertisers

September 17, 2010

Following the news that Twitter has redesigned its site to make it easier to post photos, videos and maps directly on the page, Louis Halpern, CEO of Halpern Cowan, looks at the implications for brands and online advertisers.

Uncategorized brands, Maps, Twitter

Rightmove launches new mobile site for Android

September 17, 2010

Rightmove has launched a new mobile website (mSite), following its number one ranked iPhone app, in response to the growing opportunity amongst users of Android phones and other mobile operating systems.

Mobile, Uncategorized Android, apps, brands, marketing

News Round-up: 17th September 2010

September 16, 2010

This month’s movers and shakers in the digital industry: OpenAmplify | Turner Classic Movies | AudienceScience | ADTECH | Search goes mobile | Quorn | atmAd | R.O.EYE | Mobile Fun | 192 | TagMan | Code Computerlove | Sports Revolution | Eloqua | Struq | Coca-Cola | Linkshare | Adconion | Prezzybox | smartclip … [Read more…]

Search, Uncategorized content, media, technology, UK

Right to reply: The New Twitter – a sticky, revenue-rich service that blitzes the third-party apps

September 16, 2010

Twitter is now a ‘destination website’ and that means it is gunning for Facebook, but cleverly avoiding a direct dogfight. It’s more an information network than a social network and so is offering much, much more. Tanya Goodin, CEO of search and social conversion agency Tamar comments…

Uncategorized apps, brands, content, Facebook, Google

Right to reply: The New Twitter – a sticky, revenue-rich service that blitzes the third-party apps

September 16, 2010

Twitter is now a ‘destination website’ and that means it is gunning for Facebook, but cleverly avoiding a direct dogfight. It’s more an information network than a social network and so is offering much, much more. Tanya Goodin, CEO of search and social conversion agency Tamar comments”

Search, Uncategorized apps, Facebook, Twitter

Twitter revamp adds pics and video to feed

September 16, 2010

Twitter is set to launch a new version of its micro-blogging platform, incorporating picstures and video posted by users into its feed.

Search, Uncategorized, Video blogging, marketing, Twitter

IAB launches guide to in-game ads

September 16, 2010

The IAB’s Games Steering Group (GSG) – a committee of leading games publishers and networks – has launched a practical handbook about advertising within console, mobile and online social/casual games.

Uncategorized advertising, brands, Entertainment, Europe, games

Top 10 Tips – Execute the Perfect Mobile Marketing Campaign

September 16, 2010

Mobile texts can be one of the most personal forms of marketing.. so how do you avoid turing off consumers? Txtlocal provides their top 10 tips to help you’re business stay ahead of the competition.

Mobile, Search, Uncategorized marketing, Twitter

Honey Monster returns with social media campaign

September 16, 2010

The Honey Monster will re-appear on TV screens today in the first adverts for Honey Waffles in a campaign by Havas-owned media planning and buying agency, Arena Media.

Uncategorized, Video games, media, UK, YouTube

Consumerchoices.co.uk powers broadband comparison service for PriceRunner.co.uk

September 16, 2010

Consumerchoices.co.uk, a leading provider of comparison sites and services, has launched a telecoms comparison service in partnership with PriceRunner.co.uk.

Search, Uncategorized broadband, UK
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