Social networks are sending nearly 13% more traffic to online retailers this year than last year, according to Experian Hitwise, the online competitive intelligence service.
Top tips: How can I segment my audience for my email campaigns?
Customers can engage with an email marketing message in different ways depending on their background. Kara Trivunovic, senior director of strategic services, StrongMail offers a guide on segmenting email databases to get the most out of your mailings.
Top ten tips: Winning over the silver surfers
Over 55s in the UK are becoming increasingly web savvy, with three out of four choose natural search results when making consumer choices, according to new research.
Online Vs. print media: Major differences in coverage of Govt spending review
There is a massive difference between what traditional print media and social media were discussing in the run up to and day of the coalition government’s comprehensive spending review announcement, according to research conducted by Kantar Media.
Right to reply: 100MB broadband will soon be a necessity, not a luxury
This week, Virgin Media announced it will be rollout a superfast 100MB broadband network across the UK from December. Michael Phillips, product director at broadbandchoices, explains why these speeds need to become the norm if the UK is to keep up with modern demands on digital media.
Alan Partridge bounces back with Foster’s funded webisodes
Cult comedy icon Alan Partridge is set to return next week in a series of short web videos funded by beer brand Fosters.
Alan Partridge bounces back with Foster's funded webisodes
Cult comedy icon Alan Partridge is set to return next week in a series of short web videos funded by beer brand Fosters.
Internet worth £100bn a year to UK economy
The internet is worth £100bn annually to the UK economy, comprising 7.2% of the gross domestic product, which is expected to reach 10% within five years, according to a survey commissioned by Google.
PlayStation phone: Pictures leaked of Sony’s Android games device
Pictures of Sony Ericson’s widely rumoured ‘PlayStation phone’ have been released, confirming speculation that the electronics giant is set to take on Apple in the smartphone market.
People that ‘like’ branded content aren’t customers- study
Nearly two thirds (60%) of people who ‘like’ or share branded content online are not its customers, with many feeling positive about the company after, according to new research.