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Mobile campaign destinations: US

November 24, 2010

Almost half of mobile advertisments send traffic to sites.

Uncategorized

Growth in mobile advertising verticals: US

November 24, 2010

Comparing year-on-year revenue growth of different mobile advertising verticals from Q3 2009 to Q3 2010.

Uncategorized advertising

What does the EU do for you? New website aims to provide answers

November 24, 2010

The new site created by Cyber-Duck for the European Commission in the UK will help the 83% of Britons who know little or nothing about the EU.

Uncategorized content, Europe, Facebook, games, local

Top 10 online display advertisers: UK

November 23, 2010

Top ten advertisers based on billions of online display advertising impressions (221 billion impressions (221 billion impressions, Q3, 2010).

Uncategorized advertising, UK

Yahoo! adds GetJar Apps to mobile search

November 23, 2010

Yahoo! is testing integration of GetJar apps into Yahoo! mobile search queries, to make it easier for people to discover the apps they’re looking for when on-the-go.

Search, Uncategorized apps, Yahoo

Play.com predicts top 10 gifts for Mega Monday Xmas

November 23, 2010

Play.com is predicting that their busiest day of the year will be Monday 6th December, resulting in 20% more sales than the peak last Xmas with 1,200 orders per minute at the busiest periods.

Uncategorized Apple, Christmas, UK

Retailers ‘neglecting loyal customers to pursue new ones’

November 23, 2010

Retailers are more focused on acquiring new customers than retaining loyal customers, despite acknowledging that the latter are more profitable in the long run, according to a new study.

Uncategorized Christmas, marketing, retail, UK

SMG UK roundtable: Is brand loyalty in decline?

November 23, 2010

The UK’s high street retailers are spending an increasingly large proportion of time, money and effort on acquiring new customers, but where is the focus on customer retention and is brand loyalty in decline?

Uncategorized advertising, marketing, media, retail, UK

Right to reply: Microsoft try to beat Google at its own Game with Bing Android app

November 23, 2010

Digital experts Queryclick.com says Microsoft are brave to step into Google’s Android territory, but it’s a risk that could pay off.

Uncategorized Android, Google, local, Maps, Microsoft

Location-based apps to soar this Xmas

November 23, 2010

Location-based services are going to be increasingly important during the festive season, with Wi-Fi hotspots becoming vital, according to new Us and UK research from JiWire.

Uncategorized Android, Apple, apps, brands, content
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