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Brits spend £10bn online during January and February

March 21, 2011

Shoppers in the UK spent a total of £4.9 billion online during February, equivalent to £79 per person; 20% more than the same period last year, according to new figures from the IMRG.

Uncategorized advertising, brands, eBay, retail, technology

Integrating digital marketing: European study shows Brits prefer multi-channel campaigns

March 21, 2011

There is a clear divide between the six largest European countries in the way consumers are communicating online, according to new research.

Uncategorized brands, digital marketing, email, Europe, Facebook

Which? Magazine finds IE 9’s anti-tracking feature ‘flawed’

March 21, 2011

Consumers are being warned to think twice before enabling Microsoft’s anti-tracking feature in Internet Explorer 9 (IE9) to their browsers after a potential flaw in the technology was discovered by Which? Computing.

Uncategorized content, images, Microsoft, Privacy, security

Which? Magazine finds IE 9’s anti-tracking feature ‘flawed'

March 21, 2011

Consumers are being warned to think twice before enabling Microsoft’s anti-tracking feature in Internet Explorer 9 (IE9) to their browsers after a potential flaw in the technology was discovered by Which? Computing.

Uncategorized content, images, Microsoft, Privacy, security

Younger children ‘still need to develop key online skills’

March 21, 2011

Teenagers are fast gaining the skills they need for the digital era. But, as ever younger children are now using the internet, a new report finds that many younger children lack basic internet skills, according to a new study.

Uncategorized blogging, Europe, media, Privacy, UK

Top tips: Avoiding Twittertasthrophies- 5 rules for maintaining a corporate Twitter account

March 18, 2011

Social media gaffes are all too common these days, but can be extra harmful once a brand is concerned. Tynicka Battle at ThinkTank Digital (Lady Gaga’s former digital agency of record) offers 5 tips to keep Twitter working for you, rather than against you.

Uncategorized agencies, brands, Entertainment, Facebook, Japan

Mobile phone pricing collapse as regulator Ofcom cuts call costs

March 18, 2011

This week Ofcom announced a new framework for mobile phone pricing that will force operators to radically reduce the cost of calls between networks. Here are the details and why they matter to digital marketers…

Uncategorized apps, Europe, Facebook, media, music

Who’s winning the press release war online?

March 18, 2011

Microsoft, Facebook and Verizon were the top three most referenced technology brands in February, in terms of popular press releases, according to new research.

Uncategorized Apple, brands, Facebook, iPad, media

Who's winning the press release war online?

March 18, 2011

Microsoft, Facebook and Verizon were the top three most referenced technology brands in February, in terms of popular press releases, according to new research.

Uncategorized Apple, brands, Facebook, iPad, media

TV ads drive 80% rise in branded search

March 18, 2011

TV advertising campaigns can cause up to an 80 percent increase in brand searches, according to research by performance marketing specialist, Efficient Frontier.

Uncategorized advertising, analytics, brands, Facebook, marketing
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