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UK Cyber-security skills gap ‘at breaking point’

November 27, 2019

A new, in-depth piece of research conducted amongst UK CIOs and senior IT professionals has revealed that the cybersecurity skills gap has reached a crisis point.

Regulation agencies, Europe, government, security, UK

BT teams with Amazon for Alexa voice search

November 27, 2019

BT has announced it has added Alexa voice search to its TV service and offering new and existing customers 6 months free Prime video as part of the Amazon partnership.

Video Amazon, marketing, Search, sport, video

Guest comment: Top tips for achieving frictionless commerce

November 26, 2019
Guest comment: Top tips for achieving frictionless commerce

The rise of ecommerce and adaptive tech has created new customer touchpoints, allowing consumers to interact with brands through complex networks of channels and platforms. Tim Carter, director of operations at smp offers a guide on creating a joined up experience for the customer that pays off.

Content, E-commerce, Mobile, Social advertising, Amazon, brands, content, ecommerce

Turkey Vs Potato: Greenpeace Xmas ad pitches comedy roast dinner battle

November 26, 2019
Turkey Vs Potato: Greenpeace Xmas ad pitches comedy roast dinner battle

‘Turkey vs Potato, The Ultimate Roast Battle’ is Greenpeace UK’s alternative Christmas ad. Inspired by the popular ‘comedy roast’ format and made by agency Nice and Serious, the ad is all about the laughs at first but ends with a serious point about meat and its links to deforestation.

Ads, Content, Video, Viral Christmas, Europe, UK

Top tips: 5 Key Steps To Create An Authentic Podcast That Lasts

November 26, 2019

Web hosting company Hostinger offers 5 tips on how to create an authentic podcast that would last.

Ads, Content, Social, Video, Viral content, Google, media, music, Twitter

Virals of the Year: Ridley Scott returns to advertising with epic Hennessy ad

November 26, 2019
Virals of the Year: Ridley Scott returns to advertising with epic Hennessy ad

In February this year, Premium cognac brand Hennessy XO teamed up with Oscar-nominated director Sir Ridley Scott to produce a lavish mini-movie to promote its signature spirit.

Ads, Content, Video, Viral advertising, Entertainment

Virals of the year: Orange Egypt gets 50m views with musical extravaganza

November 26, 2019

Starring Egyptian comedian Ali Rabee, this ad for Orange Go features a catchy tune to ask the question, ‘what can I do without my internet package?’.

Ads, Content, Mobile, Social, Video, Viral

Virals of the year: Fortnite destroys its own game with black hole stunt

November 26, 2019
Virals of the year: Fortnite kills its own brand with black hole stunt

In October this year, Epic Games pulled a massive PR stunt that shrunk the world’s most popular game down to a single black hole.

Ads, Content, Video, Viral brands, content, games, media, Twitter

Virals of the year: Amazon takes Alexa to extremes with star-studded spoof

November 26, 2019

First broadcast during the 2019 Super Bowl, this ad for Amazon’s voice assistant Alexa depicted what could happen when Alexa is adopted by inappropriate products, with some famous product-testers.

Ads, Content, Video, Viral Amazon

Facebook losing users in Germany and France faster than anticipated

November 26, 2019
Facebook losing users in Germany and France faster than anticipated

Facebook users in France and Germany are leaving the platform even faster than expected, according to new research.

Social agencies, Android, Facebook, France, Germany
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