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New Media Age shuts print edition- goes online only

June 28, 2011

Centaur Media is shutting down the print edition of New Media Age – the market leading weekly magazine for the UK digital marketing industry.

Uncategorized brands, digital marketing, marketing, media, UK

Facebook debuts ‘comment’ ad format

June 28, 2011

Facebook has launched its eighth ad format, dubbed the ‘comment’ ad unit, letting brands provoke debate from potential customers on the social network.

Uncategorized agencies, brands, content, Facebook, global

Twitter to add promoted tweets inside users’ news feed?

June 28, 2011

Twitter is mulling plans to insert ‘promoted tweets’ in the platform’s main messages stream in a bid to accelerate ad revenue growth, according to a news report.

Uncategorized blogging, brands, Facebook, Twitter

The death of the PC? Brits lead Europe for mobile web access

June 28, 2011

Brits are the biggest users of mobile internet in Europe, while tablets are most popular in Germany, according to new research.

Uncategorized comScore, content, Europe, France, Germany

Top tips: Making personalisation work for your brand

June 28, 2011

Digital technology has created a wealth of opportunities for buyers to personalise products before purchase. Phillip Rooke, CEO, Spreadshirt, explains how merchandising has changed with the rise of print-on-demand technology, and how this accelerating trend which will drive a number of consumer product categories.

Uncategorized brands, Facebook, media, technology, USA

UK web users ‘most paranoid in the world’

June 28, 2011

Web users from the UK are more concerned with online safety than users from any other country, according to a study published today by Internet security firm G Data.

Uncategorized media, Russia, security, technology, UK

UK: Facebook overtakes Microsoft as second most-visited website

June 27, 2011

Facebook has usurped Microsoft as the second most visted web property behind Google, according to online measurement body UKOM/Nielsen.

Uncategorized Facebook, France, Germany, Google, Italy

Top 20 email marketing tips

June 27, 2011

Companies love to send out emails, they’re cheap, they’re quick and are seen as relatively easy to do. But the fact remains that unless you get the basics right an email campaign can end up being at best time consuming and ineffective at worst damaging to your brand. So here are the Stream:20 top 20 … [Read more…]

Uncategorized content, email, Facebook, marketing, media

Top 13 countries for mobile news access: UK tops list

June 27, 2011

Brits are the biggest consumers of newspaper content vie their mobiles, according to new data.

Uncategorized comScore, content, Japan, UK

McDonald’s first brand to use eBay homepage takeover slot

June 27, 2011

McDonald’s will be the first brand to utilise eBay’s new Premium Homepage Takeover ad format, giving the fast-food giant 100% advertising share.

Uncategorized advertising, brands, digital marketing, eBay, marketing
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