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Video ad trends in 2013: Where next for online video advertising?

December 10, 2012

Adap.tv offers predictions for 2013 as more media is consumed on mobiles, tablet and smart TVs.

Uncategorized advertising, agencies, brands, Europe, media

Google+ ‘now has 235 million active users’: Communities launched to rival Facebook groups

December 7, 2012

Google has announced that there are 500 million profiles on its social network, 235 million of which were active this month.

Search, Uncategorized apps, Facebook, Google, Twitter

Top 25 Facebook games of 2012: Songpop wins, Draw Something comes 10th

December 7, 2012

Facebook has announced its 25 most popular social games for 2012, with music trivia game SongPop taking the title as best rated game.

Uncategorized Android, apps, Australia, Brazil, Entertainment

Viral of the week: Ogilvy resorts to ‘pirate recruitment’ to get top talent

December 7, 2012

How far would you go to bring the best talent to your team? In Belgium, Ogilvy delved into murky waters by using pirate software sites to recruit cash-strapped (but ambitious) unemployed web designers. See why it’s our viral of the week below…

Uncategorized

Google CEO: “I’m extremely curious that Apple has not chosen to sue us”

December 7, 2012

In a frank interview this week, Google’s executive chairman Eric Schmidt has admitted his surprise that Apple has not sued the search giant.

Search, Uncategorized Android, Apple, Google, Maps

Zynga applies for gambling license in US

December 7, 2012

Zynga has applied to the Nevada Gambling Control Board as a first step towards preparing to offer gambling in the US for real money if new legislation comes through.

Uncategorized Facebook, games, UK

Google adds ‘3D’ shopping to rival in-store experience

December 7, 2012

Google has launched a suite of new online shopping tools ahead of the festive season, including a list of top toys that lets shoppers inspect potential purchases in 3D, along with listings and even floor plans of nearby stores.

Search, Uncategorized Android, Google, images, local

UK lags behind the US in its understanding of online display advertising

December 7, 2012

The UK is struggling behind the US when it comes to recognizing key expressions in the online advertising industry, failing to identify key terms such as RTB, DSP and SSP in comparison to their US counterparts, according to new research.

Uncategorized advertising, digital marketing, global, local, marketing

LBi appoints Ed Ling as UK Media Director and Chief Media Officer

December 7, 2012

Marketing and technology agency LBi has appointed Ed Ling as UK Media Director and Chief Media Officer with responsibility for strengthening the agency’s media offering in the UK and key international territories.

Uncategorized content, global, local, marketing, media

Ecommerce trends: The rise of ‘multi-channel’ shopping

December 7, 2012

The convenience of online shopping and retailer’s website functionality are key motivations for the adoption of online grocery shopping by consumers. 20% of the UK internet population visit the leading grocery retailers’ websites each month, with an average of 1.3 million consumers purchasing online.

Search, Uncategorized Amazon, ecommerce, media, UK
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