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BBC marketing campaign urges people to take their ‘First Click’ online

October 12, 2010

The BBC has launched a TV campaign in support of First Click – a major new media literacy campaign aimed at encouraging people to get online, with the end-line “it’s easier than you think to take your First Click”.

Uncategorized BBC, local, marketing, media, technology

Digital Life study: Chinese use web twice as much as Americans

October 11, 2010

People in China and the Middle East use the web far more than their Western counterparts, according to ‘the largest ever’ global study of online habits.

Uncategorized blogging, Brazil, China, email, Facebook

Microsoft set to launch Windows 7 smartphone range

October 11, 2010

Microsoft is gearing up to unveil its new Windows Phone 7 operating system and a compatible range of devices at a New York event today, as the software giant looks to take on the likes of Apple’s iPhone and Google’s Android in the fast growing smartphone market.

Uncategorized Android, Apple, Google, iPad, marketing

Desktop search falls 15% year-on-year as users move to mobile search

October 11, 2010

Search and social conversion agency Tamar has published a white paper, called Mobile 2010, showing that desktop/laptop search has fallen by 15% while mobile search engine traffic has seen an increase of 247% in the past year.

Search, Uncategorized brands, Google, UK

Top 10 tips for maximising online Xmas sales

October 11, 2010

As shoppers increasingly turn to the Internet to find the best Christmas gifts for friends and family, Conversion management firm Maxymiser offers its Ten Top Tips for boosting e-commerce sales for the upcoming festive season.

Search, Uncategorized brands, Christmas, content, technology

Guest comment: Recruitment consultants: as dead as the dinosaurs

October 11, 2010

Hiring companies are moving away from jobs boards and recruitment companies and moving towards social media as their dominant recruiting tool. Between current economic conditions, the evolution of the internet and dwindling HR budgets, the traditional approach of finding a candidate is becoming increasingly redundant. Suzanne Morrow at Dog Digital asks: are we counting down … [Read more…]

Search, Uncategorized agencies, Facebook, Google, media

Right to reply: UAE and Blackberry resolution- what changed regulator’s decision?

October 11, 2010

This week, the United Arab Emirates telecoms regulator finally ended its ongoing dispute with Reasearch in Motion over banning the use of Blackberry devices in the country due to secutiry threats from its email system. Ovum principal analyst Tony Cripps takes a closer look what promted the u-turn, and how putting access to emails at … [Read more…]

Uncategorized email, local, security

Adult Halloween costume searches up 72% in September

October 11, 2010

British adults don’t think Halloween is just for kids. On shopping search engine Twega, searches for adult Halloween fancy dress costumes rose 72% in the past 30 days.

Search, Uncategorized UK

TheTrainline app lets travellers buy train tickets via mobiles

October 11, 2010

Thetrainine has launched a free app that lets users buy tickets via their mobiles to collect at the station.

Uncategorized Android, Apple, apps, Travel

Internet Explorer Use drops below 50% for first time

October 8, 2010

Internet Explorer’s share of the worldwide browser market has dropped below 50 per cent, according to new data.

Uncategorized Europe, Google, Microsoft
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