Top 10 UK social media sites: Facebook extends lead over YouTube
Facebook increased its share of UK social network visits during September, accounting for over half of all traffic during the month, according to new research.
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Top 4 tips: Social media and news websites: what can they control?
Newspaper publishers who want to create an engaged community of readers have to ensure that all the content on their site is published to strict journalist and community guidelines, even content fed from social media platforms. Tamara Littleton, CEO of social media management agency, eModeration, advises on how this can be done.
ASA deals with over 5,000 complaints about UK websites
The ASA has received far more complaints then expected since extending its remit to cover advertising on web and social media sites earlier this year.
Email marketing campaigns ‘becoming more engaging’- survey
Email marketing campaigns are becoming more effective in engaging recipients, largely due to improved data segmentation and more targeted content, according to new research.
Global publishing display ad revenues up 20% in 2011- report
Online publishing is thriving, with 73% of publishers saying online display advertising revenue has gone up in last year, according to a new survey.
Manchester marketing agency R.O. EYE expands to London and Berlin
Performance marketing agency R.O.EYE is expanding its affiliate management, consultancy and mobile services across Europe, opening two further offices in London and Berlin.
Google buys Twitter analytics firm SocialGrapple
Google has bought social analytics startup SocialGrapple for an undisclosed sum, as the internet giant looks to increase its focus on social media after the launch of Google+.
Top tips: 3 reasons why businesses fail to be social
Businesses are losing a golden opportunity to evolve and the recession is not to blame. Instead it is short-sightedness and a lack of confidence on the part of businesses that should bear the burden. Kaushik Banerjee, Vice President at Aditi Technologies, lists the top three culprits.
Right to reply: The end of Apple's iAd?
Over a year after its introduction, Apple’s iPhone ad network has failed to gain traction. As the hardware giant looks to expand its iPhone, iPad and iCloud services, has it ceded the mobile ad crown to Google’s Admob? Mark Brill, Chair of DMA’s Mobile Marketing Council and CEO of txt4ever, takes a closer look…
Right to reply: The end of Apple’s iAd?
Over a year after its introduction, Apple’s iPhone ad network has failed to gain traction. As the hardware giant looks to expand its iPhone, iPad and iCloud services, has it ceded the mobile ad crown to Google’s Admob? Mark Brill, Chair of DMA’s Mobile Marketing Council and CEO of txt4ever, takes a closer look…