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Experian partners BroadbandChoices for comparison services

October 8, 2012

Comparison service Broadbandchoices.co.uk has partnered with Experian to provide them with broadband, home phone and digital TV comparison services on CreditExpert.co.uk.

Uncategorized broadband, technology, UK

Adobe links mobile and analytics tools for advertisers

October 8, 2012

Adobe has updated its AdLens cloud-based, media optimisation technology, linking it with analytics tool SiteCatalyst.

Uncategorized advertising, analytics, digital marketing, marketing, media

Twitter online marketing effectiveness – new research toolkits for brands

October 5, 2012

Marketers looking for proof their social media is boosting brand metrics will like the new Twitter online marketing effectiveness research tools. Twitter is locked into the battle for the energy and budgets behind brand pages, and this effectiveness research gives an important edge. Here’s why…

Uncategorized advertising, analytics, brands, marketing, media

Facebook hits 1bn users- top regional audiences revealed

October 5, 2012

Facebook has surpassed 1 billion users for the first time, as the newly-listed social networking giant looks to expand its global reach and ad revenues.

Uncategorized Facebook, global

Skype lets businesses offer free public wi-fi for £10 a month

October 5, 2012

Skype is offering businesses the chance to offer free public wi-fi, provided they sign up through a Skype app.

Uncategorized analytics, broadband, email, retail, UK

UK government planning online ID scheme

October 5, 2012

The Government is set to announce details of its controversial national identity plans, letting people use their mobile phones and social media profiles as official identification documents for accessing public services, according to a news report.

Uncategorized Facebook, Google, government, media, Microsoft

Android catching iPad in US tablet market

October 5, 2012

One in four US adults now owns a tablet computer, with Android catching Apple’s iOS iPad, according to a new report.

Uncategorized Amazon, Android, Apple, iPad

Google debuts pay-for engagement ad unit ‘Lightbox’

October 5, 2012

Google has launched its lightbox display ad format, which it calls the first of a new family of display ads that “allow marketers to pay only when a user engages.”

Uncategorized content, games, Google, media, smartphones

R U Textlexic? 25% of Brits use text words instead of normal English

October 5, 2012

Text phrases – such as C U L8r and LOL – have become so much part of our daily lives that one in four Brits claim they are ‘Textlexic’ – prone to using text words instead of normal English, according to a new survey.

Uncategorized media, security, Twitter

Right to reply: Skype’s £10 wi-fi presents new digital opportunities for high street

October 5, 2012

Skype is launching free wi-fi across Britain in shops, restaurants and cafes with a view to driving consumers to buy in bricks and mortar stores. argues that the service is a call to action for retailersto use the digital channel to drive sales both online and in-store.

Uncategorized apps, marketing, smartphones, UK
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