‘Toxic’ data is crippling email marketing
More and more companies rely on generating leads from consumer collected online, but research reported by Eloqua shows that 14% of this data is faked, while 30% is valid for just one year or less.
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Video viral of the week: Kit Kat performs own ‘space jump’
In honour of Felix Baumgartner’s landmark skydive from the edge of space, Nestle sent a Kit Kat bar into the ether with a video camera. See why it’s our video viral of the week below…
Affilate Traction and Webgains offer social shopping tools for publishers and advertisers
AffiliateTraction has partnered with Webgains to offer publishers a channel to drive sales through social media, and in turn allow advertiser clients to track sales via the channel without a tracking link.
iPad Mini: 9 things you need to know
Ahead of the expected unveiling of the iPad Mini this week, Experian Hitwise provides 9 key stats from the web showing demand and traffic sources for the much anticipated device.
Internet forebear Ceefax shuts down after 38 years
BBC Ceefax, the world’s first teletext service, has shut down as part of the UK analogue signal termination today.
Final analogue switch off signals era of 4G
The UK switchover from analogue to digital terrestrial television, which will free up capacity for 4G services, has finally been completed. The analogue digital signal is to be switched off today for the last time, with TV viewers in Northern Ireland being the last to watch non-digital TV.
Right to reply: iPad Mini- Is Apple finally playing catch up?
Ahead of the expected announcement of Apple’s iPad mini, Adam Leach, principal analyst at Ovum provides his view on Apple’s strategy and the smart tablet market.
Yahoo targets mobile after results beat expectations
Yahoo is to focus its efforts on mobile advertising as the embattled web giant looks to compete with the likes of Google and Facebook.
EE reveals 4G pricing in UK
Mobile operator EE has announced the prices for its 4G service, with prices starting from £36 per month.
Twitter to replace ‘Favourite’ button with stars and ‘likes’?
Twitter is reportedly testing alternatives to its ‘Favourite’ button, as the micro-blogging platform looks to compete with Facebook on social bookmarking tools.