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Uncategorized

Tumblr introduces mobile ads for first time

March 18, 2013

Tumblr is running ads on its mobile app for the first time, as the popular blogging platform is looks to boost revenues amid growing competition.

Uncategorized advertising, blogging, content, smartphones

Facebook or corporate pages: Which is more important for brands?

March 18, 2013

Corporate websites are still the top priority for digital marketers, but a social media presence on Facebook, Twitter and LinkedIn is becoming more important, according to a new survey.

Uncategorized advertising, agencies, analytics, brands, content

New app offers ‘Instagram for haters’

March 18, 2013

A new app, called ‘Hater’ has gone live, letting users share their grievances rather than post about all their favourite things.

Uncategorized Android, Facebook, technology

Atlas acquisition: Is Facebook planning a ‘DoubleClick for social media’?

March 18, 2013

After its rocky IPO last year, Facebook has started to see success with its mobile and web ad revenues- and Atlas could help it develop an ad network for social media to rival Google’s DoubleClick.

Uncategorized advertising, Christmas, Facebook, Google, marketing

1 in 4 Tablet Users to Pay Bills via Their Devices by 2017

March 18, 2013

A growing user acceptance of ‘push’ mobile banking and a sharp rise in tablet adoption will drive users of transactional tablet banking services to almost 200 million in 2017, according to a new report.

Uncategorized apps, China, Europe, global

Samsung Galaxy S4 revealed: Eye controls, simultaneous translation and fitness monitors ramp up iPhone challenge

March 15, 2013

Samsung has unveiled its latest smartphone, the Galaxy S4, as the South Korean electronics giant ramps up its challenge to Apple for global mobile dominance.

Uncategorized Android, Apple, apps, content, global

Most mobile searches ‘convert in first hour’

March 15, 2013

Over half (55%) of mobile searches that resulted in a conversion happened in less than an hour, according to new research from Nielsen and Google.

Search, Uncategorized Entertainment, Google, marketing

Paid search ‘a waste of money’ for big brands (according to eBay)

March 15, 2013

eBay has courted controversy by claiming that paying for search ads has little effect on sales for large companies, according to its own research.

Uncategorized advertising, brands, eBay, Google, marketing

Right to reply: Galaxy S4 launch highlights Samsung’s innovation challenge

March 15, 2013

After much hype, Samsung’s Galaxy S4 smartphone was unveiled last night, revealing eye controls, fitness monitors, simultaneous translation and a raft of other features. Jan Dawson, chief telecom analyst at Ovum, argues that Samsung’s key challenge now is to remain truly innovative, and not rely on gimmicks.

Uncategorized Android, Apple, content, marketing, Samsung

Google Shopping launches on mobile devices

March 15, 2013

Google has expanded its shopping tool to mobile devices, in a move that will see sponsored listing s appear above search results on mobiles.

Search, Uncategorized Google, images, Travel
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