Microsoft boasts of 'Do Not Track' defaults in latest IE ad
Microsoft is running an ad campaign touting its controversial “Do Not Track” function in its latest versions of Internet Explorer, in a move that is firmly aimed at Google.
Uncategorized
Consumers 'now spending more on Apple iPhone games than handheld console games'
iOS games for iPhones and iPads generated more revenue than handheld console games on devices such as the Nintendo DS, according to new research.
Twitter adds two-factor security after hack attack
Twitter is beefing up security logins for users after recent high-profile hacking attacks.
47% of Brits ‘would accept ads in exchange for reduced mobile bills’
Almost half (47%) of UK respondents are keen to have commercially funded mobile phone bills; with adverts delivered straight to their phones in return for a partially or fully paid line-rental, according to new research.
Online staffing trends: 'Biggest shift in work since industrial revolution'
Worth a staggering $1 billion, the online working industry “the biggest shift in work since the industrial revolution”, according to a new report looking into worldwide online staffing trends.
EA drops online pass for used games after player complaints
Electronic Arts is axing a controversial program that stifled trade in second-hand games.
Why email still matters (infographic)
As social media grows in popularity, it’s easy to neglect its earliest incarnation: email. This infographic from Scoop.it shows how email marketing campaigns have benefitted from new technology and have also found a niche among media outlets and small business owners.
Coupons.com supports Kenco’s digital coupon campaign
Kenco is working with Coupons.com to offer a secure print-at-home coupon on the brand’s website.
IPC woos advertisers with new mobile ad formats
Publisher IPC Media has launched two further mobile advertising products – Premium Content Suite and Gallery Breakout –offering ways for advertisers to engage with their audiences through IPC’s brands.
De’Longhi debuts app for coffee-lovers
Italian brand De’Longhi has briefed PMA Digital to create a coffee experience app for its coffee machines, designed to help customers create great coffee at home in a move to extend their current “Serious About Coffee” web offering.