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Uncategorized

Microsoft resurrects ‘Start’ button for Windows 8 after user complaints

June 3, 2013

Microsoft is bringing back the starts button to the desktop version of its new Windows 8 operating system, after a raft of complaints from users.

Search, Uncategorized apps, content, Microsoft

Samsung Galaxy roadshow uses eye-tracking technology to promote S4

June 3, 2013

An innovative experiential campaign that plays on the playground game of ‘staring out friends’ will travel around Switzerland late this month, publicising the new Samsung Galaxy S4’s eye tracking technology.

Uncategorized advertising, media, Samsung, technology, Travel

Rise of the silver surfer: UK over 55's ‘closing the digital divide’

June 3, 2013

UK adults aged over 55 are beginning to close the gap on their younger counterparts in terms of web use, according to new research from the IAB.

Uncategorized smartphones, Travel, UK

Video: Why social intelligence is the best defence against corporate espionage

June 3, 2013

PA Consulting Group has released a new video highlighting the threat social media can present to companies’ bottom line.

Uncategorized, Video Facebook, global, media, Twitter

Right to reply: Google’s Penguin 2.0 update will favour ethical SEO campaigns

June 3, 2013

Digital marketing agency SiteVisibility looks at where SEO goes following the latest Google update.

Uncategorized agencies, content, digital marketing, Google, marketing

Telecoms warned to "Evolve or die" – report

June 3, 2013

A European think tank has sees key to success lies in strong strategic relationships with other industry players such as content delivery providers

Uncategorized Apple, content, Europe, media

Latin America online shopping trends: Clothing and electronics top categories for web shoppers

June 3, 2013

Clothing and electronics are the most popular categories for online shopers in Latin America, with brand awareness and loyalty key to driving purchases, according to a new study.

Uncategorized Brazil, comScore, Latin America, local, music

Global internet trends: Latest Mary Meeker presentation shows mobile accounts for 15% of global web traffic

May 31, 2013

Internet analyst Mary Meeker’s slideshow presentations on global internet trends have become something of a major industry event, with this year’s data showing huge mobile growth.

Uncategorized advertising, global

Guest comment: SEO vs Content- Why you should stop trying to second-guess Google

May 31, 2013

As Google unleashes its latest Penguin 2.0 algorithm to crack down on search spam, Julia Hutchison head of content at group FMG, argues that it’s time to stop trying to ‘game’ the search engine and concentrate on engaging sharable content targeted at your key audience instead.

Search, Uncategorized content, Google, marketing, media

Mobile ‘now accounts for 1 in five retail sales’

May 31, 2013

Mobile accounted for 20.2% of UK e-retail sales in the first quarter of 2013, up from 15.4% in the previous quarter, according to new data from the IMRG.

Uncategorized Christmas, ecommerce, internet use, mobile internet, retail
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