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Uncategorized

Google plans $50 ‘modular’ smartphone for January 2015 release

April 23, 2014

Google has announced that its Project Ara modular smartphone could be available by January 2015 for as little as $50.

Uncategorized Google, smartphones

Digital or Disc? Music buyers prefer CDs, vinyl and cassettes over the Cloud

April 23, 2014

With Record Store Day last week (Saturday 19th April), research by ICM reveals that music lovers across the country are still buying their tunes in physical format with MP3 downloads seen very much as an add-on.

Uncategorized Amazon, demographics, eBay, local, marketing

Nokia to be renamed Microsoft Mobile?

April 22, 2014

The Nokia brand could be obsolete by the end of this year, as Microsoft’s takeover of the iconic mobile maker nears completion.

Uncategorized Apple, China, Microsoft, Samsung, smartphones

Facebook lets users track friends with controversial location feature

April 22, 2014

Facebook has launched ‘nearby friends’, a feature that lets users track their friends location in real-time- causing a privacy stir in the process.

Uncategorized Facebook, Privacy

Taco Bell uses Snapchat for Doritos Locos Taco launch

April 22, 2014

Taco Bell has premiered its newest Doritos Loco Taco on with a short movie on Snapchat, marking a first for the self-destructing chat app.

Uncategorized, Video analytics, brands

Tesco plans online push to boost flagging market share

April 22, 2014

Tesco plans to increased sales at its UK business through online shopping, rather than bricks and mortar, as it announced a 3.6% drop in trading profit to £2.2bn last week.

Uncategorized, Video apps, media, UK

Most marketers ‘don’t know how to calculate ROI from their campaigns’

April 22, 2014

Nine out of ten (90%) global marketers are not trained to calculate return on investment (ROI), and 80% struggle with being able to properly demonstrate to their management the business effectiveness of their spending, campaigns and activities, according to new research.

Uncategorized Australia, content, Europe, global, marketing

Most Brits shop online each week

April 22, 2014

60% of UK consumers shop online every week, with over half preferring to complete purchases while in bed via laptop or tablet, according to a new poll.

Uncategorized brands, content, email, marketing, technology

Mobiles more important than sex? The weird stats that reveal the state of the US economy

April 22, 2014

Forget GDP and inflation levels- the true way to measure the American economy is by monitoring the sales of lipsticks and the most popular hemline for skirts. This infographic from Finances Online lools at the strange ways of measuring economic growth.

Uncategorized infographic

Currency confusion: UK consumers don’t trust (or understand) Bitcoin

April 22, 2014

Despite media hype around the future of Bitcoin and high-profile mobile payments providers such as Square and Stripe preparing to accept the virtual currency this year, new research warns of consumer distrust of the virtual currency.

Uncategorized ecommerce, global, media, UK
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