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Social

Facebook ‘2G Tuesdays’ show mobile speeds in India to staff

October 30, 2015

Facebook is enacting 2G Tuesdays, a voluntary scheme where for an hour on a Tuesday morning its developers’ apps are throttled to 2G data speeds.

Mobile, Social apps, content, Facebook, India, local

Brits ‘enjoy being centre of attention twice as much as Americans’

October 30, 2015

Forget the famous ‘stiff upper lip’, British people enjoy being the centre of attention twice as much as Americans, which goes against a lot of existing cultural stereotypes, according to new research.

Social advertising, analytics, brands, demographics, global

Uber delivers kittens to offices on National Cat Day

October 29, 2015

Uber has teamed up with a number of animal shelters to deliver kittens to offices around the US on national cat day.

Mobile, Social Australia, Facebook, media, Twitter, UK

Back from the dead: #CadburyCraveyard resurrects discontinued chocolate bars for Halloween

October 29, 2015

Cadbury’s is bringing one of its old chocolate bars back from the dead this Halloween, with a social media vote determining whether Cadbury Marble or Cadbury Fuse bars will make a return in a highly limited special edition.

Ads, Social, Video, Viral Facebook, media, Twitter, UK

WTF? Twitter’s bizarre new TV ad confounds viewers

October 29, 2015

Twitter launched a new TV ad campaign last night, with a loud, garish and cartoony spot. But has the confusing mash-up alienated people new to the social network?

Ads, Social, Video, Viral Twitter

KLM engages Chinese customers on WeChat

October 29, 2015

KLM Royal Dutch Airlines has launched a customer service channel on Chinese social network WeChat via Salesforce Service Cloud, in partnership with Nexmo.

Mobile, Social apps, brands, China, CRM, Facebook

Twitter shares drop 12% as user growth stalls

October 28, 2015
Twitter sees strong user growth (but ad revenue plummets 23%)
Twitter sees strong user growth (but ad revenue plummets 23%)

Twitter shares fell 12% after-hours after the loss-making social network reported another quarter of slowing user growth as it struggles to keep up with Facebook and younger upstarts such as Instagram.

Social Facebook, media, Twitter

Top tips: 3 social media marketing musts for introverts

October 28, 2015

Self-promotion and networking can be tricky for introverts. But in the world of chatter, the Internet is the great equalizer—an ideal platform for those who prefer the couch over the cocktail party. Sales coach and author Kim Staflund offers three tips to promote yourself or a product online.

Ads, Social advertising, blogging, email, Facebook, marketing

Twitter Polls lets users quiz their followers

October 27, 2015

Twitter has launched a new feature that lets users create simple, two-choice polls inside tweets.

Social Twitter

Facebook just 4th most popular social network for US teens- report

October 27, 2015

Facebook ranks only fourth as US teens’ most important social network, with Instagram the clear favourite, according to new research.

Mobile, Social advertising, Facebook, Twitter
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