As Google implements it’s latest ‘Hummingbird’ algorithm, many site owners have noticed that long held top positions on Google are being lost to new sites. Matt Cutts, head of Google’s webspam team explains why past success on SEO does not guarantee success in this new era of search, and offers advice on retaining that vital … [Read more…]
YouTube has begun to audit the number of views a video has received, in a bid to tackle the growing trend for fake views inflating the popularity of videos.
As Facebook turns 10 this week, founder Mark Zuckerberg marked the occasion with a post on his own profile page- devoting much of his success ‘just caring more’, thinking big and a pizza night in college.
Microsoft has announced that Satya Nadella has been promoted to the role of CEO, replacing Steve Ballmer as the software giant’s third boss.
Google has added a new feature to its analytics tools called Content Grouping, helping marketers analyse the performance of specified product or content category online.
Google has unveiled new designs for its augmented reality eyewear, tailored for people who already have prescription lenses.
Google is launching a new report that ranks internet service providers based on the quality of their YouTube video playback.
Vine was one of the big social success stories of last year, as Twitter applied its short-form formula to video with rather addictive results. As the app celebrates one year anniversary, the video highlights the most popular Vines of the past year, compressed into 10 minutes of oddly compulsive viewing for the low-attention span generation.
Old Spice has become famous for pioneering viral video ads, and its latest campaign sees the return of Isaiah Mustafa in a series of prank ads that look set to get consumers sharing in droves. See why it’s our video viral of the week below…
Baby Supermall recently worked with Google to run a targeted AdWords paid search campaign, targeting mothers. This video case study outlines how the baby retailer linked analytics to search with attribution modelling to generate tens of thousands of dollars in additional sales every week.”