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News

Amazon brings £4.99 Dash buttons to UK, Germany and Austria

August 31, 2016

Amazon’s Dash Button is finally launching in Germany, Austria, and the UK, letting consumers order brands on Amazon via the click of a fridge magnet button.

E-commerce, Mobile, News Amazon, brands, Germany, Samsung, technology

Kantar to deliver ‘hybrid’ TV and online video ratings to Norwegian advertisers

August 31, 2016

The Norwegian TV audience measurement steering committee has awarded Kantar the new contract for the provision of TV Ratings, to deliver a hybrid online video and TV ratings to advertisers in Norway.

Ads, News, Video agencies, content, global, media, smartphones

10 trailblazing female tech founders

August 30, 2016

Despite the odds being stacked against them, women founders are currently killing it in the technology sector. ABCD Agency looks at 10 women leading the way in the sector.

News Android, AOL, Apple, China, content

Dominos Pizza tests flying delivery drones

August 26, 2016

Domino’s has begun testing New Zealand pizza delivery via the first commercial drone delivery service in the world.

E-commerce, Mobile, News Australia, France, Germany, government, Japan

Guest comment: Escaping the cult of acquisition

August 25, 2016

As acquisition costs continue to rise, and the rewards diminish ever further, Ian Webster, Chief Customer Officer, Big Data for Humans, insists it is time to get smart about customer retention.

E-commerce, News email, Facebook, global, Google, marketing

WPP profits up 15% as global marketing confidence grows

August 24, 2016

Ad giant WPP saw its profits grow 15% to £769m ($1bn) in the six months ended June 30.

Ads, News advertising, agencies, Brazil, global, marketing

VR and AR popularity rises 548% since January 2015

August 24, 2016

Virtual Reality (VR) and Augmented Reality (AR) devices have seen phenomenal growth in online popularity, with a 548% uplift in Twitter mentions since January 2015, the latest Adobe Digital Insights (ADI) study can reveal.

Mobile, News Europe, games, global, marketing, media

Guest comment: How the rise of robotic cars will transform the ad industry

August 22, 2016

Autonomous vehicles will open up entirely new opportunities for advertisers, writes Johannes Heinze, managing director EMEA at AppLovin.

Ads, Mobile, News advertising, agencies, analytics, Apple, apps

Uber self-driving cars to start picking up passengers next month

August 22, 2016

Ride-sharing firm Uber will soon let users in Pittsburgh hail self-driving cars, the company has confirmed.

Mobile, News technology

Tencent tops Alibaba as China’s biggest tech company

August 19, 2016

Tencent, the owner of popular social messaging app WeChat, overtook e-commerce giant Alibaba to become China’s most valuable technology company on Thursday.

E-commerce, News, Social China, Facebook, games, global, Google
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