Mobile app performance remains a problem a decade after iPhone launch
On the 10-year anniversary of the iPhone launch, app performance problems remain a major challenge, preventing many from realising their full potential, according to new research.
Mobile
iPhone 10 years on: How a smartphone changed the world
Apple iPhone celebrates its 1st decade today (29th June 2017), but how has the smartphone changed society? This new infographic from Neerja Softwares looks at some key facts and figures from one of the most iconic gadgets ever.
Mobile commerce trends: Sharing drives Apple Wallet sales
More than 75% of retail passes in Apple Wallet are the result of peer sharing, rather than through marketing channels, according to new research.
Average Brit uses gadgets 60 times a day
The average Brit reaches for a gadget every 16 minutes, own two gadgets and utilise these on average 60 times per day, according to new research.
Voice takes off: 42% of Brits “using voice search daily”
There is a big appetite for voice search in the UK, with 42% of new adopters now using voice commands daily, compared to 25% four years ago, according to new research from Google.
Brands… there’s a better way to get consumer attention than interrupting them
Phil Lloyd, Chief Customer Officer of Snatch discusses how brands are starting up a different kind of relationship with millennials where they take the lead.
Cannes Lions 2017: The year of the chatbot invasion
As ad creatives, celebrities and media types wandered around the Cannes Lions Festival this year, an AI helper was on hand to guide them. From Google’s machine learning to Omnicom’s creative chatbots, this was the year that robots took over Cannes.
Is Cannes Lions too big? Publicis quits next year (and WPP may follow)
Is Cannes Lions becoming too big for its own good? As the festival closes for another year, ad giant Publicis Groupe shocked the marketing world by declaring it would pull out of the event next year.
Top mobile tips: Seven ways to promote your app for free
With more apps around than ever, how do you stand out from the crowd with a limited budget? Ignasi Prat, CMO at Tappx provides seven recommendations for increasing your app download rates, helping you to stand out in a busy and competitive app marketplace.
Cannes Lions 2017: Sperm count Smartphone App wins Mobile Grand Prix
The Mobile jury at Cannes handed its Grand Prix to a very unusual app, one that counts your sperm, at the award ceremony at the Palais.