Top tips: Driving business value from the Internet of Things in retail
Naser Ali, Director, EMEA, at MapR Technologies, looks at how retailers can gain real business value from the Internet of Things.
Mobile
Dreaming of an AI Christmas? Amazon Echo sells out as gift of choice this year
Demand for Amazon’s smart speaker has been higher than expected, with the Echo device now sold out until mid-January, according to the online retailer’s website.
Portrait of a mobile consumer [INFOGRAPHIC]
From vouchers to ‘show-rooming’, smartphones have changed the way we shop. This infographic from Vouchercloud provides an insight into how the mobile consumer has developed over the years, as well as predictions as to the future growth of mobile commerce.
The year in review: 16 biggest digital trends of 2016
2016 was another big year for digital marketing, with the dawn of the chatbots, ad blocking wars and the Pokemon Go craze. This was the year that video content went live, chat apps grew up and YouTube ads earned better ROI than TV. In this special report, we’ve identified 16 of the biggest trends of … [Read more…]
2017 Marketing Predictions: Voice marketing, bots and breaking the filter bubble
From marketing to machines to ‘humanising’ technology, John Watton, EMEA Marketing Director, Adobe offers six predictions on the focus for marketers in 2017.
Zuckerberg reveals his own personal AI assistant… voiced by Morgan Freeman
At the start of the year, Mark Zuckerberg revealed he was working on a personal AI assitant for his home. Now, in December, the Facebook CEO has revealed the end result… voice by Morgan Freeman.
Consumers “happy to interact with brands on mobile messaging apps”
53% of people who use mobile messaging apps such as Facebook Messenger and WhatsApp has interacted with a company via mobile messaging, or is open to doing so – as long as they can block brands they are not interested in according to a survey.
Facebook faces massive fine for “misleading EU over $19bn WhatsApp deal”
Facebook could be facing a fine of up to 1% of its global revenue for allegedly misleading European Union merger watchdogs when it won approval to buy the WhatsApp messaging service in 2014.
An M-Commerce Christmas: Mobile orders to rise 26% over festive period
UK shoppers are increasingly relying on online and mobile devices during the Christmas period, according to new research from Salmon.
Just Eat buys online takeaway rival Hungry House for £200m
Online takeaway food service Just Eat has been on a spending spree, buying up two smaller rivals.