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E-commerce

Top 5 ecommerce tips: How can retailers make the most of gifting occasions this Spring?

April 3, 2019

With Spring in the air, Kathy Allen, senior marketing strategist at e-commerce and digital marketing agency, Visualsoft has compiled five top tips for businesses on how they can capitalise on Easter 2019.

Ads, Content, E-commerce advertising, digital marketing, ecommerce, email, marketing

Top B2B sales tips: Fixing the broken sales funnel

April 2, 2019

To fix the broken sales funnel, organisations clearly need to use to fresh, accurate and GDPR compliant data. But that is just the start: successful sales activity is underpinned by a scientific, structured and metrics driven approach that leverages multi-dimensional real-time data, as James Isilay, CEO, Cognism, explains.

Ads, E-commerce, News CRM, ecommerce, global, marketing, Privacy

AO stops all TV advertising to focus on digital

March 29, 2019

Online electricals retailer AO.com is to turn off TV advertising and focus on digital campaigns instead.

Ads, Content, E-commerce advertising, Facebook, marketing, media, retail

UK consumer goods trends: Top 25 product breakthroughs

March 29, 2019

Mondelēz International, Jacob Douwe Egberts and General Mills are top FMCG product innovators in the UK, according to a new list released today by Nielsen.

E-commerce brands, Europe, FMCG, France, Germany

Retail Week Live: Shop Direct rebrands, Walmart talks automation

March 28, 2019

This year’s Retail Week Live event brings together 200+ world-class speakers from across retail and beyond to create the opportunity for industry’s leaders to take stock, find inspiration and reconnect with the sector. We lok at some of the key tends at this year’s event.

E-commerce retail, technology, UK

Social media trends: Global brands ‘have too many channels to manage’

March 26, 2019

For global businesses working across multiple markets and languages, balancing the voices of individual brands and products, and covering cultural and language nuances, has always been a complicated process. Social media has taken this complexity to a whole new level.

E-commerce, Social brands, content, global, marketing, media

Third of small business ‘have no website’

March 26, 2019

Even though high-quality websites are more accessible and affordable than ever, not all small businesses find them necessary, a new survey finds.

Content, E-commerce agencies, digital marketing, email, marketing, media

Consumers want delivery updates from the brands and retailers they shop with – not third-parties

March 26, 2019

Customers hate being ‘catfished’ by companies and a massive 80% of consumers admit a consistent post-purchase experience is fundamental to their desire to repeat-purchase, according to new research.

E-commerce brands, Maps, retail, UK

Ominichannel case study: HP creates in-store experience for online shoppers to get four fold sales boost

March 21, 2019

Go Instore, HP and Currys PC World joined forces to drive growth in online revenue for HP products achieving up to a 4.5x increase in conversion and positive uplift in average order value.

Ads, Content, E-commerce brands, Europe, marketing, retail, video

Instagram debuts in-app shopping feature

March 21, 2019

Instagram has launched an in-app checkout feature for a limited number of brands, making it possible for users to purchase products without leaving the app.

E-commerce, Mobile, News, Social apps, brands, content, ecommerce, Facebook
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