Facebook plans dislike button: How will brands (and trolls) react?
Facebook is finally launching a ‘dislike’ button, following years of demand for the feature, designed to help users to “express empathy” with their friends.
Author: Robin Langford
Weakest August in 15 years for online retail sales
UK online retail sales were up just 5% year-on-year (YoY) last month and down 6% on July, marking the weakest performing August in 15 years, according to new research.
Burberry first brand to sign up to Apple Music sponsorship
UK luxury-goods maker Burberry has launched a new channel on Apple’s music, becoming the first sponsor to do so as the electronics giant looks to take on Spotify.
Rise of streaming sticks: Amazon Fire stick, Chromecast and Roku sales soar
Amazon’s Fire TV stick is leading the pack of newly popular streaming TV devices, as more people look for simple and convenient ways of accessing smart TV features, according to new data.
Heineken winning Rugby World Cup sponsorship battle
Heineken UK is the best performing sponsor of the upcoming Rugby World Cup, while New Zealand have been rated the “Most Social Rugby Union”, according to new research.
Women’s Institute marks 100 years with ‘tWItterstitch’ campaign
The National Federation of Women’s Institutes (NFWI), the largest voluntary women’s membership organisation in the UK, celebrates its centenary today (September 16, 2015).
Mobile app use overtakes TV viewing in US
Americans are spending 198 minutes per day using mobile apps this year, compared with 168 minutes watching television, according to new research.
New Twitter ‘buy’ button takes on Facebook for social commerce
Twitter has teamed up with online payments startup Stripe to launch a new tool that lets merchants more easily sell their wares via tweets.
‘Silicon roundabout’ 8 times denser than closest rival outside London
East London’s ‘Silicon Roundabout’ is home to a greater density of technology firms than any other location in the UK, from Manchester to Glasgow – and hosts 70 times the density of tech firms in Cambridge’s world-renowned hub, according to new research.
Right to reply: Apple’s explosion of omni-channel media
In light of last week’s Apple news revealing the new iPad Pro, the upgraded Apple Watch, and the new app store for the Apple TV, please see below for comments from Kevin Lindsay, Head of Product Marketing, Adobe Target about the impact these new products and features will have on the digital marketing landscape.