Nine months on from Google’s ‘mobilegeddon’, marketers are adjusting to a world where more searches are conducted on smartphones than PCs. As part of our review of the year, we look back at the key trends that shaped mobile marketing in 2015, including Facebook opening up posts to search, Google and Twitter’s reunion and the … [Read more…]
Facebook has launched a new service that lets users stream live video on the social network.
Google has created a DoubleClick Bid Manager feature that prevents ad purchases on fraudulent domains that misrepresent ad inventory.
Marks & Spencer [M&S] has topped a poll to find out to which clothing brand or retailer UK shoppers are most loyal.
A national survey of UK shoppers’ online shopping habits has revealed that almost five percent people have taken ‘sick days’ from work in order to wait in for a delivery, potentially costing the UK economy and employers millions of pounds each year.
The Chronos pad- a gadget that promises to turn almost any regular watch into a smartwatch- is being developed in the US.
By mapping the customer experience, businesses can see the key areas users are visiting the websites, and can highlight areas which need more improvement and visibility. Tom Evans, head of user experience & design at Box UK offers tips on knowing exactly where their users are looking on the website.
Castrol is running a video viral campaign that pits top drivers to race ‘blindfolded’ in real cars on a virtual reality course, bring in Top Gear’s The Stig for its latest instalment. See why its our video viral of the week below…
Almost one quarter of consumers have bought a product online that turned out to be counterfeit, including fashion or footwear, electronics and digital content, according to new research.
For each retailer competing to deliver the best products or bargains, a website is the vital focal point of their business. Campbell Williams at Six Degrees Group offers tips on dealing with web traffic spikes this festive season.