Top 10 online display advertisers: UK
Top ten advertisers based on billions of online display advertising impressions (221 billion impressions (221 billion impressions, Q3, 2010).
Author: Kevin
Yahoo! adds GetJar Apps to mobile search
Yahoo! is testing integration of GetJar apps into Yahoo! mobile search queries, to make it easier for people to discover the apps they’re looking for when on-the-go.
Play.com predicts top 10 gifts for Mega Monday Xmas
Play.com is predicting that their busiest day of the year will be Monday 6th December, resulting in 20% more sales than the peak last Xmas with 1,200 orders per minute at the busiest periods.
Retailers ‘neglecting loyal customers to pursue new ones’
Retailers are more focused on acquiring new customers than retaining loyal customers, despite acknowledging that the latter are more profitable in the long run, according to a new study.
SMG UK roundtable: Is brand loyalty in decline?
The UK’s high street retailers are spending an increasingly large proportion of time, money and effort on acquiring new customers, but where is the focus on customer retention and is brand loyalty in decline?
Right to reply: Microsoft try to beat Google at its own Game with Bing Android app
Digital experts Queryclick.com says Microsoft are brave to step into Google’s Android territory, but it’s a risk that could pay off.
Location-based apps to soar this Xmas
Location-based services are going to be increasingly important during the festive season, with Wi-Fi hotspots becoming vital, according to new Us and UK research from JiWire.
Top tips: Attracting online advertisers
In the increasingly crowded online ad market, the ability to stand out from the competition has never been more important. David Donnan, managing director, Igentics, offers some tips for publishers to get advertisers flocking to their site.
One in five Irish adults own a smartphone- research
More than 600,000 mobile consumers own a smartphone, amounting to nearly one-fifth of adults in Ireland, according to new research.
Hybrid TV ad platform works across TV and web
Video ad network smartclip has teamed with meta morph, a Berlin-based independent supplier for digital interactive television, to launch a new advertising technology, the Universal Television Adserver Interface (UTAI) which is designed to standardise and simplify video advertising on hybrid TVs.