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Author: Kevin

Online hub for ski resorts goes live

October 17, 2011

Travel website World Travel Guide has launched a new ski hub, which is set to become one of the best resources for skiers and snowboarders available online.

Uncategorized content, Travel

Collective takes Tumri personalised ad tools to UK

October 17, 2011

Collective has launched Tumri in the UK, following its recent acquisition of the company in the US.

Uncategorized advertising, brands, ecommerce, marketing, media

Top 10 UK social media sites: Facebook extends lead over YouTube

October 14, 2011

Facebook increased its share of UK social network visits during September, accounting for over half of all traffic during the month, according to new research.

Uncategorized Facebook, Google, media, UK, YouTube

Top 4 tips: Social media and news websites: what can they control?

October 14, 2011

Newspaper publishers who want to create an engaged community of readers have to ensure that all the content on their site is published to strict journalist and community guidelines, even content fed from social media platforms. Tamara Littleton, CEO of social media management agency, eModeration, advises on how this can be done.

Uncategorized apps, content, media, newspapers, Twitter

ASA deals with over 5,000 complaints about UK websites

October 14, 2011

The ASA has received far more complaints then expected since extending its remit to cover advertising on web and social media sites earlier this year.

Uncategorized advertising, brands, marketing, media, UK

Email marketing campaigns ‘becoming more engaging’- survey

October 14, 2011

Email marketing campaigns are becoming more effective in engaging recipients, largely due to improved data segmentation and more targeted content, according to new research.

Uncategorized brands, content, email, marketing, UK

Global publishing display ad revenues up 20% in 2011- report

October 14, 2011

Online publishing is thriving, with 73% of publishers saying online display advertising revenue has gone up in last year, according to a new survey.

Uncategorized advertising, agencies, Europe, global, marketing

Manchester marketing agency R.O. EYE expands to London and Berlin

October 14, 2011

Performance marketing agency R.O.EYE is expanding its affiliate management, consultancy and mobile services across Europe, opening two further offices in London and Berlin.

Uncategorized brands, digital companies, eBay, Europe, Google

Google buys Twitter analytics firm SocialGrapple

October 13, 2011

Google has bought social analytics startup SocialGrapple for an undisclosed sum, as the internet giant looks to increase its focus on social media after the launch of Google+.

Uncategorized analytics, brands, email, Facebook, Google

Top tips: 3 reasons why businesses fail to be social

October 13, 2011

Businesses are losing a golden opportunity to evolve and the recession is not to blame. Instead it is short-sightedness and a lack of confidence on the part of businesses that should bear the burden. Kaushik Banerjee, Vice President at Aditi Technologies, lists the top three culprits.

Uncategorized brands, Facebook, Microsoft
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