Google search ‘tweak’ affects 35% of searches
Google has tweaked its search algorithms to focus on newer content, after the search giant admitted that many of the results it retuned were ‘stale’.
Author: Kevin
Guest comment: The role of a modern brand- Are B2B and B2C outdated terms?
As social media plays a growing role in marketing, truly successful digital brands will forget the silos that exist between different communication channels. Alex Luff, managing director at brand consultancy, Corporate Edge, explains why the terms B2B and B2C are becoming outdated.
Online shopping survey: UK complains the most at the checkout
The main reasons shoppers abandon shopping carts are shipping costs and extra duty or taxes, according to the results of a new survey.
70% of car dealers ‘prefer website leads to classifieds’
Most UK car dealers believe that leads from their website are stronger than those from classifieds, according to new research.
Groupon raises $700m in biggest tech IPO since Google
Daily deals site Groupon has raised $700m after increasing the size of its initial public offering, becoming the largest IPO by an internet company since Google in 2004.
London Fire Brigade hosts 'Twitterthon' on Bonfire Night to promote safety
London Fire Brigade (LFB) has said it will hold a live “Twitterthon” on Bonfire Night to alert people about the number of incidents.
London Fire Brigade hosts ‘Twitterthon’ on Bonfire Night to promote safety
London Fire Brigade (LFB) has said it will hold a live “Twitterthon” on Bonfire Night to alert people about the number of incidents.
Top 5 browsers: IE dips below 50% for first time as Chrome and Android rise
Worldwide Internet Explorer usage has fallen below 50% if mobile and desktop browsers are both taken into account, according to new research.
Guest comment: Does more commission equal more sales? (Part 1)
What levers can affiliate managers pull in order to increase sales? In this two-part article, Owen Hewitson, Client Strategist, Affiliate Window & buy.at, whether more commission to affiliate partners actually generates more sales within performance marketing.
ASOS targets China as international sales soar
ASOS has reported a sharp rise in international sales, as the UK online fashion retailer sets its sights on a potential launch in China within two years.