Top 10 video streaming brands: UK
YouTube is ranked as the top online video content property in the Uk for April 2011, with more than double the number of viewers for the second highest site, BBC (sites ranked by millions of viewers).
Author: Editor
Right to reply: The con is (still) on after ASA slams Virgin Media online campaign
Virgin Media has had its wrist-slapped or, more accurately, received a good hiding from the Advertising Standards Authority (ASA) over a controversial advertising campaign. Neil Hawkins, contributing editor Choose.net looks at how the broadband price wars are taking are getting nasty…
Guest comment: Don’t try to cut corners with the cloud
With Microsoft’s marketing budget now pointed clearly towards cloud computing and online services, there can be little doubt remaining where software provision is heading. Yet, as businesses embrace the model, revelling in the faster up time and lower cost of ownership, they must be careful not to throw out everything they know about successful project … [Read more…]
Roundtable report: Citizen filmmakers hold power for corporates
Big brands are being taught lessons in engaging with the consumer by amateur video makers with a knack for making big-hitting films for the web, according to a roundtable panel discussion.
Right to reply: Google+ shows whole web is going social
The launch of Google+ last week has lead many to conclude that it is Google’s attempt to address the fragmentation of the web. Rupert Staines, managing director of online ad network RadiumOne discusses what this means for the industry and how the changing “social web” can present more opportunities for advertisers to reach consumers.
Top tips: User experience lies at the heart of online success
Whether it’s finding product information, pricing or ordering the latest gadget, providing a reliable and engaging user experience lies at the heart of online success. Arthur Moan at UserZoom offers some key user design tips that can convert browsers into buyers…
Data: Top 10 online video brands by total streams: US
YouTube saw its usage hit an all-time high in April 2011 as US Viewers consumers 8.7 billion streams. Hulu followed some way behind with just over 760 million streams. (Number of streams measured in millions).
Rapid rise in students securing digital sector jobs- data
There has been a rapid rise in the number of students winning work as consultants in the digital sector, according to research.
Mobile and social media commerce ‘to inflate online fraud losses by £30m by 2015’
The cost to the UK economy of e-commerce fraud is expected to grow by £30 million by 2015 as mobile phones and social networking sites create new opportunities for criminals, according to new research.
Mobile payments users ‘to reach 2.5 billion globally by 2015’
A new report by analyst firm Juniper Research forecasts that the number of mobile phone users making payments for digital goods will reach 2.5 billion worldwide by 2015, up from 1.8bn forecast for 2011, representing a growth of 40%.