Ecommerce trends: Price competition key concern for merchants in 2013
Small retailers are facing increasing pricing pressures when selling online, according to a new poll.
Author: Editor
Right to reply: Online video growth shows need for flexible content
Last week’s Ofcom report revealed a rapid growth of online video and shopping in the UK. Jerome Rota, SVP of Consumer Products & Services at Packetvideo, argues that changing media habits show that the need for flexible content that works across all platforms is greater than ever.
Infographic: Driving footfall to the high street with mobile
Brits walk close to a marathon shopping for loved ones over Xmas, but over three quarters of a million do the majority of their shopping on Christmas Eve, according to new research.
‘Mobile first’ campaign delivers strong results for UNICEF
A marketing campaign from UNICEF UK that was developed especially for the mobile platform significantly increased brand awareness and support according to a recent study by global market research agency Millward Brown.
'Mobile first' campaign delivers strong results for UNICEF
A marketing campaign from UNICEF UK that was developed especially for the mobile platform significantly increased brand awareness and support according to a recent study by global market research agency Millward Brown.
Facebook ‘could advertise to children after new US laws’
Internet giants such as Facebook, Google and Apple could soon be allowed to advertise to children, as new US laws look set to come into force.
Facebook 'could advertise to children after new US laws'
Internet giants such as Facebook, Google and Apple could soon be allowed to advertise to children, as new US laws look set to come into force.
Thomas Cook ditches online discounts to ‘change travel retailing forever’
Thomas Cook has stopped offering online discounts on its website, in a bid offer standardised prices on the high street and online.
Thomas Cook ditches online discounts to ‘change travel retailing forever'
Thomas Cook has stopped offering online discounts on its website, in a bid offer standardised prices on the high street and online.
Short video clips are better for ad placement – study
Ads placed in short video clips, such as popular cat videos, are more effective than when paired with long-form content, according to a new study.