Nearly half of all teens aged 16-19 are using snapchat across a number of major western markets, according to new research.
UK phone network Lycamobile has worked with visual storytelling studio Nucco Brain, the produce the first Lycamobile full CGI broadcast advertising campaign.
Brightcove is acquiring Unicorn Media, a leading provider of cloud video ad insertion technology, in a deal worth an estimated $49 million.
Amazon is planning to launch an online grocery shop called “Pantry,” mainly aimed at Amazon Prime members,according to news reports.
This year saw a rise in online spending across the globe, with USA reporting a 20% increase in online shopping on Cyber Monday as shoppers snubbed physical retail stores in favour of missing out on the holiday queues.
SMS remains the most useful engagement tool on mobile, followed by QR codes, two-way SMS and push notifications according to this new infographic.
Virgin Mobile USA has launched an interactive video campaign which a viewer can control simply by blinking- provided they are using a webcam.
Wikipedia could have been used as early warning signs of stock market movements, according to a new study published this month in Scientific Reports.
Car rental company Alamo Rent A Car has appointed Quantcast to launch its real-time online advertising campaign as part of a wider marketing strategy to boost rentals in key European, Middle East and African markets.
4G LTE revenues are set to grow rapidly, reaching more than $340 billion by 2017 globally, compared to just over $75 billion this year, according to a new report.