More people over the age of 55 use the internet now than people under 25, according to the latest research report from the British Population Survey.
To promote last year’s blockbuster movie Inception, Warner hired CBS Interactive to run an innovatiove online campaign. This case study highlight how the campaign generated impressive dwell and click-through rates that beat expectations.
AOL has struck a deal with supermodel Heidi Klum and her Project Runway production company to create a new women’s lifestyle website.
Shazam has partnered with Syfy to launch the first, series-long ‘TV Tagging’ initiative with the cable channel’s new, original scripted series, Being Human.
Amazon has bought Lovefilm, in a deal that reportedly values the UK-based DVD rental and online video company at £200m.
The nominees for the International Mobile Gaming Awards (IMGAs) were announced this week with 30 games in six categories being put forward for the final round of judging.
From February 28th this year, TV shows will be allowed to cash-in on displaying product logos in their content, following new rules from Ofcom. Roger Llewellyn, CEO at Kognitio, looks at the benefits for TV and the knock-on effect for video-on-demand services.
MySpace is reportedly about to lay off more than half of its employees as the former social networking market leader scales back its ambitions.
Online video advertising experienced substantial growth last year, seeing revenues more than triple, according to Web TV Enterprise.
Disney is in talks with Yahoo! over making videos from its television networks available through the internet media company’s tv software, according to a news report.