Social media opens up a world of opportunities for entrepreneurs – and it’s free. What’s more, when you strip it down to the bare essentials, you are fundamentally left with traditional marketing tactics. In this Q&A article, Mark Bower MD of digital agency Coolpink gives advice on how social media marketing can be maximised and … [Read more…]
Media firm Glam Media has launched GlamTV, a video distribution and advertising platform, at London Fashion Week.
Twitter has been in talks with potential buyers, including Facebook and Google, who could take control of the micro-blogging site for as much as $10bn, according to a news report.
Companies are finally overcoming their fear of social media by harnessing social tools and networks both to engage their employees and to strengthen customer relationships, according to a report.
The US government has requested personal information from the Twitter accounts of four WikiLeaks supporters as part of a widening criminal probe, the whistle-blower website says.
Twitter has raised $200m in a funding round that valued the micro-blogging site at $3.7bn, up sharply from the estimated $1bn last year.
Yammer has received $25m in third-round funding, as the US-based business-based social network looks to expand to Europe and Australia.
How can small businesses capitalise on Twitter in an increasingly crowded social media space? Thomas Vollrath, CEO at 123-Reg.co.uk, offers a guide to standing out from the crowd on the micro-blogging platform.
Ask.com has given up the Google ghost and gone back to their question and answer service of old. They’re laying off 130 engineers and consolidating the rest of their skeleton staff at company headquarters in California. Suzanne Morrow, Senior Copywriter at Dog Digital asks; is there really room for more than one search giant out … [Read more…]
This year’s IAB Engage event featured a wealth of key players from the global Internet industry, offering their insights for the future of digital media. This report offers key highlights from the afternoon session, including Daniel Ek, founder of Spotify, and comedian Jimmy Carr, who speaks about his previous career in marketing…