Unilever’s deodorant brand Axe has taken a novel approach to video ads in Brazil, using a ‘Romeo and Juliet’ video ad that can be served programmatically with a massive 100,000 variations, depending on a user’s interests.
Unilever has started a new ‘Selfmaker’ campaign from AXE that showcases men who have made their dreams a reality.
With Windows 10’s just over a week away, Microsoft began its marketing drive for the new operating system with its first commercial.
In a social experiment, Lotus Bakeries paired random people up for coffee meetings. See why it’s our viral of the week below…