Google and Facebook continue to be the most popular sites in the Uk according to new reseach from comScore.
Despite the numbers of players offering ‘freemium services’ ad revenues are being forecast to exceed over $1billion worldwide by 2017. Juniper Research has conducted a recent study that predicts Ad’s on music streaming services will be approximately $780million in 2015 and that this will rise to $1billion by 2017. The increase follows an increasing movement … [Read more…]
Apple has signed up 11 million new users to its streaming music service since it launched at the end of June. “We’re thrilled with the numbers so far,” Eddy Cue, who runs Apple Music alongside other Apple internet services, told USA Today. Apple Music went live on June 30, cost £9.99 per month in the … [Read more…]
Relevant reader comments can act as as useful content for publishers and brand alike. Marie Dollé, Head of Content and Digital Strategy at Kantar Media, looks at the pros and cons of the alternatives such as encouraging users to post on social media platforms and the rise of a new type of contributor, the ‘reactfluencer’: … [Read more…]