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Video viral of the week: Joey Essex (and goat) star in Jaffa Cakes promo

March 21, 2019

McVitie’s has launched a comedy hero film for its new Jaffa Cakes Nibbles campaign, ‘Jaffa Whaaaaat?’, starring popular TV star Joey Essex.

Ads, Content, Social, Video, Viral media, UK, video

Wochit partners UN for video news content

March 11, 2019

Predictive video creation platform, Wochit, has announced a new, long-term partnership with the United Nations and its video news wire service, UNifeed.

Content content, global, media, video

Video viral of the week: Google Assistant fixes films at the Oscars

February 28, 2019

The award for best ad during the Oscars went to Google, who’s one minute slot showed how Google Assistant could dramatically alter some iconic movie moments. See why it’s our video viral of the week below…

Ads, Content, Mobile, News, Video, Viral Google, media, Twitter, video

BBC and ITV take on Netflix to expand ‘Britbox’ streaming service in UK

February 27, 2019

BBC and ITV have teamed up to launch BritBox, a video streaming service offering “an unrivalled collection of British boxsets and original series”.

Content, E-commerce, Video advertising, BBC, content, UK, video

Top 7 smart tech: Laundry folding robots and recipe suggesting fridges among most wanted

February 20, 2019

Smart thermostat which automatically adjusts based on an individual’s body temperature, is the smart technology Brits would most like to have in their home, according to new research.

Ads, Content, Mobile games, local, technology, UK, video

Spotify buys two podcast giants

February 6, 2019

Spotify has bought two of the largest podcasting producers in the world, Gimlet Media and Anchor.

Ads, Content, Mobile, News, Video Amazon, content, media, music, video

Burger King under fire for ‘exploiting’ influencers in marketing stunt

January 31, 2019

Burger King ran a guerrilla marketing campaign tricking influencers into raising brand awareness for their new dessert fries, but one of them has hit back.

Ads, Content, News marketing, Twitter, video, YouTube

Social media trends: What are people posting on their timeline?

January 18, 2019

Images (69%) are the most popular content type that people post on social media, followed by life updates/announcements (47%) and videos (46%), according to new US-based research.

Ads, Social content, Facebook, images, media, video

Gillette sparks social media storm with “Best a Man Can Be” ad

January 16, 2019

Gillette has courted both controversy and praise for its latest ad, a short film, called Believe, which shows images of bullying, sexual harassment and aggressive male behaviour.

Ads, Content, News, Regulation, Social, Video, Viral advertising, images, media, Twitter, video

Just 1 in 10 have plan for online presence after they die

January 3, 2019

Only 1 in 10 have accounted for all of their online assets, and nearly half (47%) haven’t accounted for any at all, according to new research.

Social email, Facebook, media, video
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