UK
CRM has yet to win its own budget in two thirds of UK businesses
Just 35% of companies have integrated CRM systems, while two thirds of companies are covering marketing and CRM with the same budget, leaving a third of marketers without plans and processes around the technology, according to new research.
Ecommerce trends: Average order value rises for 14th consecutive month
Online retail parcel delivery order volumes were up +13.9% year-on-year in April, according to the latest data from the IMRG MetaPack UK Delivery Index.
Bricks and mortar stores must adapt to the needs of the modern digital consumer
Bricks and mortar stores that fail to adapt to consumers’ desires for digital experiences will be left behind, according to new research by global provider of unified commerce solutions, PCMS.