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technology

Guest comment: Has the rise of the emoji left you lost for words?

February 3, 2016

Nicholas Mann, owner and managing director of Interdirect gives us his take on the colourful little characters that seem to be leading the way in the future of emotional expression in digital communication.

Ads, Social global, smartphones, technology

Tesco axes 24 hour stores; blames rise of internet shopping

February 2, 2016

Tesco is to end 24-hour trading in 70 of its stores due to the growth of online shopping which has meant that certain shops had few customers during the night.

E-commerce brands, ecommerce, retail, technology, UK

Top client retention tips: Three steps to keep your customers coming back for more

February 1, 2016

In an age where it costs five times more to acquire a new customer than it does to keep an existing one, Gavin Harris, senior UX consultant at Box UK looks at three simple steps digital marketers can take to increase their client retention.

Ads content, marketing, Search, technology, UK

#Techfugees looks for digital solutions to global refugee crisis

February 1, 2016

A new initiative looking for digital solutions for the global refugee crisis is calling on tech firm to submit their ideas, ahead of a conference at 10 Downing Street this week.

News apps, global, technology, UK

Microsoft tests underwater data centre to cut cooling costs

February 1, 2016

Microsoft is heading underwater for its latest data centre, in a bid to tackle high energy costs and control the carbon footprint.

News Europe, Facebook, Google, Microsoft, technology

Is Crowdfunding the new Seed-Funding?

January 29, 2016

A new series of reports, published this week, reveals that Kickstarter-style rewards crowdfunding is now a global phenomenon providing seed-funding to entrepreneurs across 222 countries and creating an unprecedented ongoing wave of innovation.

Social China, global, music, technology

Eyeota gets $7m funding boost for local audience data

January 29, 2016

Local audience data firm Eyeota, the global leader for local audience data, announced today that it has raised US$7 million in Series A funding.

Ads global, local, media, technology

Knorr debuts ‘thermally reactive’ posters in brand refresh

January 26, 2016

Knorr has teamed up with TV show Come Dine With Me as part of a £2.7m brand refresh, that will see the stock cubes adopt ‘thermally reactive’ poster technology.

Ads technology, UK

Richmond ‘Sausages and Chip’ help parents track their kid’s toys

January 26, 2016

In another innovative use of ‘Internet of Things’ technology, Richmond Sausages launched a new campaign in the UK, helping to fuel family bonds with a microchip tracking device for childrens’ toys.

Ads, Mobile, Video, Viral Christmas, Google, media, technology, UK

Google debuts real time ads for brands to have a ‘Superbowl moment’

January 22, 2016

Google is taking on Twitter at its own game, with a new real time ad format geared towards helping brands muscle in on current events.

Ads, Social apps, brands, Google, technology, Twitter
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