Just 35% of companies have integrated CRM systems, while two thirds of companies are covering marketing and CRM with the same budget, leaving a third of marketers without plans and processes around the technology, according to new research.
Chris Noble, Director of StoreForce looks at how digital sales impact instore customer service, as well as the role of bricks and mortar in driving online sales.
We all had a dream job as a child, whether it was being a doctor, a lawyer, a firefighter, but a whole new catalogue of careers are soon to be introduced in the near future as technology becomes increasingly integrated into our lives. This infographic lists 15 jobs that could be commonplace in the not-to-distant … [Read more…]
New research conducted by Studio Graphene in partnership with City Road Communications has revealed how entrepreneurs’ expectations of launching a technology startup compare to the realities of running a company.
With the Royal Wedding now over, Mark Melling, Head of RYOT Studio at Oath takes a look at the secrets to finding your own perfect royal match when it comes to brands.
Zara has unveiled a pioneering new digital store concept at Westfield Stratford city.
UK online grocer Ocado has signed an exclusive partnership with America’s second-biggest supermarket chain.
Almost half of consumers would be more persuaded to make expensive purchases online if websites were more helpful and contained better in-depth product information, according to new research.
The effectiveness of an advert improves when audiences are using a phone/tablet while watching TV, with 75% of viewers more likely to follow up on the ad, according to new research.
While offering free Wifi in-store can offer additional conversion opportunities to retailers, failing to deliver a friction-free service could, in fact, result in poor customer experience and lost sales opportunities, according to new research.