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sport

River Island backs #explainepilepsy campaign

May 24, 2017

Household names from entertainment and sport, as well as keynote bloggers in the epilepsy community are backing the #explainepilepsy campaign, in partnership with clothing retailer River Island.

Content, E-commerce, Social Amazon, BBC, Entertainment, sport, Twitter

Japan adds e-sports to 2022 Asian Games

April 20, 2017

The 2022 Asian Games will incorporate e-sports, alongside traditional sports for the first time, as online gaming grows in popularity.

Ads, Content, Mobile games, Japan, sport, video

Twitter losses double despite “Trump effect”

February 10, 2017
Twitter revenue beats expectations but user growth falters
Twitter revenue beats expectations but user growth falters

Twitter has suffered its lowest revenue growth since its 2013 flotation, despite being the communication platform of choice for the new US President.

Ads, Content, Social advertising, Facebook, media, sport, technology

Yahoo enters UK Daily Fantasy Sports market

February 3, 2017

Yahoo has announced the launch of Yahoo Sport Daily Fantasy in the UK, offering sports fans one-day and one-week fantasy contests for cash prizes.

Ads content, games, sport, UK, Yahoo

Acquia to power Virgin Sport online festival platform

January 27, 2017

Digital solutions firm Acquia, has been hired as the technical lead on delivering Virgin Sport’s new festival platform.

Ads sport, UK

Deezer teams up with Manchester United

December 16, 2016

Deezer has struck a deal with Manchester United, offering fans playlists from their favourite football stars.

Ads, Video content, global, media, music, sport

2017 marketing data trends: Machine learning, IoT, and real-time streaming

December 7, 2016

Big data continues to be the fastest-growing segment of the information management software market.

Ads, Content, Mobile, Social, Video analytics, marketing, security, sport, technology

GoPro channel launches on Red Bull TV

September 2, 2016

The GoPro Channel will launch on Red Bull TV, marking the first step taken together since GoPro and Red Bull officially joined forces back in May.

Content, Social, Video, Viral brands, content, sport, technology, USA

Facial tracking shows Hershey’s’ Simone Biles is most engaging US Olympic ad

August 24, 2016

Hershey’s’, TD Ameritrade and Panasonic are the most engaging Olympic ads, according to a study which tracked people’s facial expressions while they watched them.

Video, Viral advertising, Entertainment, sport, USA

Creative industries unite to lead post-Brexit growth

July 6, 2016

The creative industries can lead economic growth in the post-Brexit UK, industry leaders said this week.

Ads global, government, media, sport, UK
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