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retail

Retailers ‘better at understanding their customers than travel companies

December 10, 2019
Retailers 'better at understanding their customers than travel companies
Retailers 'better at understanding their customers than travel companies

Online travel booking giants Expedia and Booking’s recent reported dip in earnings were blamed on growing competition from Google. However, new research suggests travel brands might be struggling as they aren’t delivering the customer experience that consumers expect.

Uncategorized brands, content, Google, marketing, retail

UK online retail sales growth at record lows

December 6, 2019
The fall in online retail sales appears to be slowing, after recording the steepest drops in the history of the Index for two months in a row, which could signal a return to stability in the near future, according to new research.
The fall in online retail sales appears to be slowing, after recording the steepest drops in the history of the Index for two months in a row, which could signal a return to stability in the near future, according to new research.

Online retail sales rebounded in October, but still recorded the lowest ever growth for that month, according to new research.

E-commerce retail, smartphones, UK

First Direct and Nationwide named top retail banks for customer experience

December 6, 2019
First Direct and Nationwide named top retail banks for customer experience
First Direct and Nationwide named top retail banks for customer experience

First Direct and Nationwide top the UK’s first retail banking customer experience (CX) index published today by Kantar, the world’s leading data, insights and consulting firm.

Ads, Content Amazon, brands, government, Regulation, retail

DMA Awards: Mondelez ‘White Crème Egg’ campaign takes top prize

December 6, 2019
DMA Awards: Mondelez ‘White Crème Egg’ campaign takes top prize
DMA Awards: Mondelez ‘White Crème Egg’ campaign takes top prize

ELVIS’s campaign for Mondelez has taken home the Grand Prix at the DMA Awards 2019 ceremony at London’s Old Billingsgate, where all this year’s winners were announced.

Ads, Content, Video, Viral agencies, brands, marketing, retail

Black Friday sees 6% year-over-year improvement of in-store shopper traffic

December 3, 2019

Black Friday footfall increased by 6% compared to Black Friday 2018, according to official data from ShopperTrak.

E-commerce Christmas, global, Maps, marketing, retail

Guest comment: Increasing the duration of Black Friday

November 28, 2019
The pampered consumer: How retailers can meet the demands of today’s customers
The pampered consumer: How retailers can meet the demands of today’s customers

Sean Rusinko, Global Director of Retail & Hospitality at Sitecore, looks at what the high street can expect from Black Friday this year and how retailers can prepare to ensure a successful event?

Ads, E-commerce global, retail, UK

Data analytics to drive competitive advantage during Black Friday sales

November 28, 2019

With Black Friday just around the corner, Helena Schwenk, Market Intelligence at Exasol, looks at how data analytics will be pivotal in helping brands understand historical performance to forward plan for this year’s sales as well as optimise on customer behaviour like never before.

Ads, Content analytics, brands, retail

Happy Socks chooses Sitoo mPOS to accelerate global growth

November 28, 2019
Happy Socks chooses Sitoo mPOS to accelerate global growth
Happy Socks chooses Sitoo mPOS to accelerate global growth

Swedish sock retailer Happy Socks has chosen Sitoo as its global mobile point of sale (mPOS) system.

E-commerce brands, global, retail

Is Black Friday a con? 95% of deals ‘cheaper or same price, after sale

November 28, 2019
Black Friday sees 6% year-over-year improvement of in-store shopper traffic
Black Friday sees 6% year-over-year improvement of in-store shopper traffic

Up to 95% of products in Black Friday deals are cheaper or the same price after the sales day, according to new research.

E-commerce Amazon, brands, retail, Samsung, UK

Black Friday is m-commerce bonanza: Brits most likely to buy between 7-10am

November 27, 2019

The popularity of Black Friday keeps rising in the UK. According to the British Retail Consortium, Black Friday searches overtook Boxing Day for both 2017 and 2018. However Bloomreach statistics suggest that 2019 will be the year of the ‘mobile Black Friday’, as consumers look to bag deals on the move in their largest numbers … [Read more…]

E-commerce, Mobile Christmas, ecommerce, retail, UK
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