Mobile retail sites ‘catching up with desktop versions’
The customer satisfaction gap between mobile and the more traditional retail websites is narrowing, according to new research.
media
North Korea gives foreign visitors access to mobile web
North Korea is to grant foreigners access to mobile internet service while in the country, but its citizens remain cut off from 3G signals.
Digital fashion trends: ASOS and Debenhams top search visibility
The battle for the online customer was evident at London Fashion Week, as leading fashion retailers moved well past physical audiences to showcase their latest collections in a bid to grow their online footprint. New research indicates that ASOS and Debenhams are leading the way in terms of visibility on both paid and organic search … [Read more…]
Russian meteor video smashes YouTube records
Russian news broadcaster RT’s footage of the Siberian meteor blast has become the most watched video in 2013 on YouTube, and pipping ‘Gangnam Style’ as the fastest growing viral ever.
Burger King gets 30,000 followers after hack (infographic)
Supporting the theory that ‘there’s no such thing as bad publicity’, this infographic from Synthesio looks at the statistics behind this week’s Burger King Twitter hack… and how the fast food chain got 30,000 new followers in just one day.
Right to reply: Facebook and Atlas- a serious threat to Google’s display dominance?
With Facebook poised to buy display ad platform Atlas, can the social network rival Google’s Doubleclick? Julie Langley, MD of Results International looks at the implications of the deal on the sector and thoughts on future acquisitions.
Right to reply: Time shifted TV on the rise- but big screens are still king
New research this week from Thinkbox suggests that on-demand viewing drove up TV viewing to 4 hours per day in 2012. Jerome Rota, SVP of Consumer Products and Services at Twonky looks at changing TV habits, and why people still prefer to watch content on their TVs rather than tablets or PCs.
Hackers turn Burger King Twitter account into McDonalds
Burger King has become the latest high-profile brand to fall prey to hackers, as its Twitter account was hijacked, resulting in its logo being switched to McDonalds and a tirade of offense tweets being sent out to its followers.
Video viral of the week: Google car wreck hoax gets small book shop 300% more visits
This clever little marketing campaign created a 13% sales boost for a small book shop in Switzerland. With more travel research being conducted online, the Travel Book Shop highlighted the limits of the internet with a video showing a crashed Google Streetview car- generating plenty of buzz in the process. See why it’s our video … [Read more…]
Reader’s Digest files for bankruptcy
Reader’s Digest has filed for bankruptcy as the 91 year old publisher struggles to compete with online media.