People have adapted to the 24/7, immersive media environment by developing editorial controls and filters, with 56 per cent of people saying they don’t feel bombarded by content or messaging, according to a new survey.
Fifteen percent of small businesses have a mobile app, and another 18 percent are considering developing one in 2015 or later, according to a new survey.
Mobile digital publisher revenues have been driven by a 114% growth in smartphone display revenue over the last year, according to new data.
The internet has overtaken television as the most complained-about advertising medium in the UK, with a surge of 35% in the number of consumers registering concerns over digital campaigns last year, according to new data.
Greenpeace UK has appointed 33Seconds to implement a series of online fundraising campaigns focussed on supporter recruitment, following a competitive pitch.
While many predicted this month’s UK General Election would be finally see the influence of newspapers and TV coverage superseded by social media, the shock results showed that old media still holds a bigger sway over much of the population, according to new research.
If this weekend’s Eurovision Song Contest was decided on social media, Saturday’s winner would be Albania, with a quarter of overall Eurovision mentions coming from the UK, according to new research.
Twitter is expanding its advertising offering, letting users decide to pay for their adverts based on whether or not they achieve their objectives, rather than simply paying per view.
In a stark reminder of the threats posed to new ad technology, an electronic billboard in the US has been hacked to show a pornographic image.
Netflix is looking to enter the lucrative China market, partnering with a local media company, according to a news report.