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media

IAB boss calls Adblock Plus ‘unethical, immoral, mendacious coven’

January 27, 2016

The adblock wars are escalating, with head of the IAB launching a vitriolic attack on the companies behind the filtering software.

Ads, Regulation advertising, content, Germany, media

Richmond ‘Sausages and Chip’ help parents track their kid’s toys

January 26, 2016

In another innovative use of ‘Internet of Things’ technology, Richmond Sausages launched a new campaign in the UK, helping to fuel family bonds with a microchip tracking device for childrens’ toys.

Ads, Mobile, Video, Viral Christmas, Google, media, technology, UK

Ad-blocking soars 10% in just 3 months

January 25, 2016

Since Apple allowed ad-blocking software on iOS last year, Ad Blocking has become a key concern to marketers. New research from Global Web Index indicates that nearly 40% of the worlds web users have some sort of ad filtering program installed.

Mobile Apple, content, global, media, Privacy

Worst 10 CV buzzwords: ‘Motivated’, ‘strategic’ and ‘passionate’ top list

January 22, 2016

LinkedIn has revealed the most overused buzzwords of the UK’s marketing professionals – highlighting the adjectives that they should avoid this year if they want to stand out from the crowd.

News, Social marketing, media, UK

Just Eat hires former NotOnTheHighStreet marketing director

January 20, 2016

JUST EAT has appointed Ben Carter as UK Marketing Director as the restaurant delivery marketplace looks to boost its digital team.

Ads, E-commerce brands, global, marketing, media, retail

Top sports marketing tips: Sponsorship 2016 – this time it’s personal!

January 20, 2016

It’s no secret that technology is transforming fans’ relationship with sport, from Fantasy Football to in-play betting, and Sporting Mouth’s John Owrid believes the rise of social apps will take this to much more intimate and tribal level.

Ads apps, brands, global, marketing, media

No joke: Univision buys stake in comedy site The Onion

January 20, 2016

Spanish broadcast giant Univision has bought a 40% stake in the company that owns The Onion, the pioneering comedy and news satire site.

Content brands, content, media

123456: Worst 25 passwords prove we’re all idiots

January 19, 2016

The 25 worst passwords of 2015 have been released by SplashData, indicating that many people are still failing to protect themselves online.

News, Regulation infographic, media, Microsoft, security

Friends Reunited social networking website to close down

January 19, 2016

Friends Reunited, one of the first social networking websites, is closing down.

Social Facebook, media

Gourmet Burger Kitchen pulls anti-vegan ads after social media backlash

January 18, 2016

Gourmet Burger Kitchen sparked controversy this week after a series of poster ads in London led to a social media backlash for criticising vegetarians.

Ads, Regulation, Social advertising, marketing, media, Twitter, UK
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