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UK Government woos international investment with AI-driven campaign

September 14, 2017

LoopMe are working with the UK Governments Department for International Trade to help promote their largest ever international trade and investment campaign.

Ads, Content advertising, content, Germany, government, local

UK firms “unprepared for the Fourth Industrial Revolution”

September 14, 2017

Most British businesses are seemingly unprepared for the dramatic technology developments set to reshape the workplace in the next decade, according to the findings of a research report.

Regulation email, France, Germany, government, marketing

Smartphone use in the UK overtakes desktop for first time

September 12, 2017

In 2017, for the first time, smartphones will be the preferred method to access the internet among adults in the UK, according to eMarketer’s latest time spent forecast.

Mobile agencies, apps, government, media, smartphones

GDPR: UK to keep in line with EU privacy laws (even after Brexit)

August 7, 2017

The UK Government has formally announced a new Data Protection Bill, keeping in line with EU’s GDPR.

Ads, News, Regulation global, government, media, Privacy, Regulation

IoT “accelerating the globalisation of food production and processing”

July 13, 2017

The rise of the Internet of Things is having a major impact on the growth of food production, according to new research.

News, Regulation global, government, Regulation, technology

Amazon Prime subscribers “to overtake US cable TV by next year”

July 10, 2017

Amazon Prime is on track to overtake the entire US cable TV industry combined in terms of subscribers, with the tipping point predicted to occur during 2018, according to new research.

E-commerce Amazon, government, video

UK Government gets serious about digital with renamed department

July 3, 2017

The UK’s Department for Media, Culture and Sport will now be known as the department for Digital, Media, Culture and Sport, retaining the same DCMS acronym.

Regulation broadband, government, media, Privacy, sport

Over 90% of celebrity social media endorsements “violate FTC regulations” [INFOGRAPHIC]

June 20, 2017

As influencers and celebrities post, filter, and hashtag their way to fame and fortune, brands are working with them to reach and communicate with consumers. Influencer marketing on Instagram alone is now a massive $1 billion industry.

Regulation, Social advertising, brands, content, government, infographic

UK election: Did social media analysis predict a hung parliament?

June 9, 2017

As the UK General Election results in a hung parliament, analysis by data science and media technology company, 4C Insights, revealed sentiment across social media towards the Conservative Party dipped to just 37% in the final days prior to the election.

News, Social BBC, Facebook, government, local, marketing

Next-gen retail: 4 business models shaping the future of digital commerce

June 9, 2017

There will be four distinct business models that will define retail over the next decade, built around sharing, replenishment, personalisation and services, according to new research.

Ads, Content, E-commerce, Mobile brands, global, government, local, retail
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