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YouTube is now the go-to platform for football fans

May 24, 2018

YouTube has become the premiere global online destination for football, giving fans behind-the-scenes access to their favourite teams and access to must-see matches.

Ads, Content, Social, Video content, Entertainment, games, global, media

Bricks and mortar stores must adapt to the needs of the modern digital consumer

May 24, 2018

Bricks and mortar stores that fail to adapt to consumers’ desires for digital experiences will be left behind, according to new research by global provider of unified commerce solutions, PCMS.

E-commerce global, retail, smartphones, UK

‘Bring your own device’ linked with cybersecurity risk for six in 10 UK SMEs

May 22, 2018

With a week until GDPR hits, there is a correlation between ‘bring your own device’ (BYOD) schemes and increased cybersecurity risk in small businesses, according to new research.

Regulation global, security, smartphones, UK

Global ecommerce trends: “Mobile-First” consumer mindset grows

May 22, 2018

On-the-Go omnishoppers generate the highest ‘Lifetime Sales Value’ simultaneously fueling in-app sales and higher conversion rates on shopping apps vs. mobile, according to new research.

E-commerce apps, ecommerce, global, marketing, smartphones

TripAdvisor boosts local info accuracy with Yext partnership

May 21, 2018

TripAdvisor is partnering with digital knowledge management platform Yext to ensure the accuracy of information – such as hours, locations, menus, and many other attributes – on the site.

Mobile analytics, global, local, Travel

85% of firms struggle to comply with GDPR by deadline

May 18, 2018

With GDPR coming into effect in just over a week from today, 85% of firms in Europe and the United States will not be ready on time, according to new research.

Ads, Regulation analytics, Europe, France, Germany, global

Meeting mania: 60% of workers ‘having more meetings than last year’

May 18, 2018

Well over half of the global workforce is having more meetings than 12 months ago, leading to a potential productivity crisis, according to new research.

Mobile, News Amazon, content, Facebook, global, Microsoft

Shutterstock uses IBM Watson AI to help marketers find images

May 18, 2018

Shutterstock is working with IBM to better enable marketers to build engaging media campaigns.

Ads, Content brands, content, global, images, marketing

No more stereotypes: WFA debuts ad guide for progressive gender portrayals

May 17, 2018

The World Federation of Advertisers (WFA) has launched new guidance designed to help brands ensure their advertising reflects a more progressive portrayal of both sexes.

Ads, Content, Regulation advertising, brands, global, images, marketing

One in four consumers would open a bank account with Alexa

May 16, 2018
Voice tech trends: users move from awareness to purchase
Voice tech trends: users move from awareness to purchase

One in four consumers would be willing to open a bank account with a smart digital assistance such as Alexa and Siri.

E-commerce, Mobile Australia, financial services, global, media, retail
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