Are you a social media liar? Intel tracks top Facebook fibs (Infographic)
More than half (53%) of Facebook and Twitter users are happy to tell ‘social lies’ according to this new infographic from Intel.
Top tips: How fashion brands can get the most from their fans
Major fashion brands are building up huge social followings, but how should they engage those fans? Tamara Littleton, CEO of social media management agency, eModeration, examines the issues.
Olympics 2012- how did the sponsors fare online?
The Olympics offers three levels of sponsorship to brands- worldwide, London-based and athlete-based. Social media app Wildfire (recently acquired by Google) has tracked the main sponsors’ activity on social media over the duration of the Olympics and looked at whether they have seen an uptake similar to that of the athletes.
Google+ debuts customised URLS… without plus sign?
Google+ is now offering custom URLs to profiles and pages, similar to the vanity URLs provided by Facebook and Twitter. The move also suggests the internet giant is looking to integrate the service as a ‘social spine’ into all its services.
Non-sponsors win social Olympics- Nike takes gold ahead of Adidas
Nike was the most engaging brand on social media during the Olympics despite the fact that it was not an Olympic sponsor, according to new data.
IAB clashes with regulator over Facebook fan comments ruling
Online trade body the Interactive Advertising Bureau (IAB) Australia has criticised a regulator’s decision to hold advertisers responsible for content on social networks.
Video viral of the week: Little Printer causes big internet buzz
Little Printer has taken the Internet by storm, and it’s largely down to this simple but hugely effective YouTube video. Potentially the world’s cutest printer, the device lets users print Tweets, photos and receipts without the need for bulky machines and expensive ink. See why it’s our video viral of the week below…
Google+ Ghost Town? Twitter tops sharing league as Google lags behind (infographic)
Google claims 170m Google+ users but other reports have said it is a ghost town, so what is the truth? New findings appear to confirm the latter – despite its large number of accounts the platform is bottom of the list of social network users’ favoured channels.
Salesforce app lets firms build online communities
Salesforce.com is testing an application that lets companies build social networks for their customers to interact with the brand.
Most recognised logos in the UK- Microsoft, Apple and Intel lead tech table
Among UK shoppers, the top three most recognisable logos for technology brands are Microsoft, Apple and Intel. They were identified with certainty by 92.7 per cent, 86 per cent and 85.6 per cent of consumers, respectively.