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Europe

Facebook pushes mobile users over to standalone Messenger app

July 29, 2014

Facebook is set to remove the in-built messaging function from its mobile app over the next few days, in favour of its standalone Facebook Messenger app. The company has been trialling the strategy in Europe since April, and has now decided to roll-out the change worldwide.

Uncategorized Europe, Facebook

Apple profits beat expectations on strong China sales

July 23, 2014

Apple’s growth prospects are looking brighter ahead of its iPhone 6 launch, with strong sales in China boosted its profits- but its iPad sales are falling as tablet competition heats up.

Uncategorized Android, Apple, China, Christmas, Europe

Mexico retains ‘Social World Cup’ as USA rises

July 18, 2014

The real World Cup may have gone to Germany, but Mexico has the biggest social audience, according to new research.

Uncategorized advertising, Brazil, Europe, Facebook, France

Programmatic ads grow up: Spend moves ‘beyond display’

July 16, 2014

Programmatic advertising is growing and real-time bidding is now being used far beyond traditional display advertising, according to new global research.

Uncategorized advertising, agencies, analytics, brands, Europe

Digital regulation steps up with emergency surveillance laws in UK

July 11, 2014

As police and security service surveillance powers are rushed through parliament, the UK government is being criticised for mishandling data retention legislation that forces internet firms to store key communication information. It’s a strong reminder of the challenges governments have in creating effective digital regulation, and both marketers and their corporations can learn from these … [Read more…]

Uncategorized content, email, Europe, government, Privacy

Google invests $100m venture fund to boost London tech scene

July 11, 2014

London’s flourishing tech sector is to be boosted further by the launch of a new $100m venture capital fund to be based in the city.

Uncategorized Europe, global, Google, technology, UK

Fat fingers and slow networks: Half of mobile ad-clicks ‘are redundant’

July 10, 2014

Poor network speeds, click fraud and user error are distorting mobile ad campaign metrics, with half of all clicks failing to reach their destination, according to new research.

Uncategorized Europe, media, technology

Google’s ‘forgotten’ articles return as censorship row rumbles on

July 7, 2014

Google has responded to criticisms over their early implementation of the “right to be forgotten” ruling after various complaints.

Uncategorized BBC, email, Europe, Google, Privacy

Top online retail tips: E-commerce is changing and it’s good news for your business

July 4, 2014

Greg Zemor, co-founder of marketplace distribution solution Neteven, discusses how e-commerce is changing and how businesses can benefit.

Uncategorized Amazon, apps, eBay, Europe, marketing

Rakuten buys 18% stake in AirAsia Japan

July 2, 2014

Japan internt giant Rakuten is continuing to expand beyond its ecommerce and ad tech roots, buying an 18% stake in AirAsia Japan, a new low cost carrier set to be launched by AirAsia.

Uncategorized content, ecommerce, Europe, global, Japan
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