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Europe

The PSD2 problem: New payment tech regulations present challenge for retailers

October 21, 2019
The PSD2 problem: New payment tech regulations present challenge for retailers
The PSD2 problem: New payment tech regulations present challenge for retailers

Last month, new regulation came into force aims to better align payment regulation with new technology, with extra security requirements and protections. New research shows the disparity between consumers and retailers over the new PSD2 regulations.

E-commerce ecommerce, Europe, financial services, France, Germany

Brands failing to offer personal touch with lack of data skills

October 21, 2019

One in four companies said a lack of data skills we preventing for realising these ambitions and 22% of UK business leaders felt their ability to develop personalised customer experiences was being held back by the lack of a good data-centric culture.

Ads brands, Europe, technology, UK

Global internet use: Asia has most numbers (but Europe has highest penetration)

October 21, 2019
Global internet use: Asia has most numbers (but Europe has highest penetration)
Global internet use: Asia has most numbers (but Europe has highest penetration)

Asia dominates internet use around the world by sheer numbers, but Europe has the highest Internet use per person, according to new research.

Ads Europe, global, internet use, mobile internet, Twitter

Premium smart TV ad trends: lack of consistency across countries hampers growth

October 15, 2019
Premium smart TV ad trends: lack of consistency across countries hampers growth
Premium smart TV ad trends: lack of consistency across countries hampers growth

Premium video ads are rising across Europe, but a lack on consistency in delivery is holding back growth, according to a new report.

Ads, Content, Video advertising, agencies, content, Europe, France

More payments giants quit Facebook’s Libra digital currency project

October 14, 2019
More payments giants quit Facebook's Libra digital currency project
More payments giants quit Facebook's Libra digital currency project

Mastercard, Visa, eBay and payments firm Stripe have pulled out of Facebook’s embattled cryptocurrency project, Libra, following a similar move from PayPal last week.

Ads, Content, Social apps, eBay, Europe, Facebook, financial services

Top 30 retail performers: Amazon retains crown as ‘digital-only’ upstarts soar

October 14, 2019
Top 30 retail performers: Amazon retains crown as ‘digital-only’ upstarts soar
Top 30 retail performers: Amazon retains crown as ‘digital-only’ upstarts soar

A wave of digitally-savvy, internationally-minded upstarts are powering growth in the retail sector, according to new research that ranks retailers by brand recognition, global presence, online capabilities, and volume of sales.

E-commerce Amazon, brands, ecommerce, Europe, global

Top email marketing webmailers: Gmail, Microsoft and Verizon lead the way

October 11, 2019
Guest comment: Why email marketing is thriving, not dying
Guest comment: Why email marketing is thriving, not dying

Gmail, Microsoft and Verizon are the leading webmailers in the UK, US and Europe, but there are significant differences in the services used in some European markets.

Ads, Content Apple, email, Europe, France, Germany

PayPal drop out of Facebook cryptocurrency plan Libra

October 8, 2019
Facebook 'rethinks' Libra cryptocurrentcy plans: Offering more inclusive wallet of dollars and euros
Facebook 'rethinks' Libra cryptocurrentcy plans: Offering more inclusive wallet of dollars and euros

PayPal has pulled out of Libra, the Facebook-led effort to build a global digital currency, while other members are also considering leaving the scheme, according to reports.

E-commerce, Social apps, Europe, Facebook, France, Germany

Bidstack expands into US with programmatic gaming ad platform

October 4, 2019
Bidstack expands into US with programmatic gaming ad platform
Bidstack expands into US with programmatic gaming ad platform

London-based ad tech company Bidstack has launched in the US, providing in-game programmatic ads for brands.

Ads, Content, Video advertising, agencies, brands, Entertainment, Europe

Marketing trends for 2020: Brands seek expansion for competitive edge

September 30, 2019
Marketing trends for 2020: Brands seek expansion for competitive edge
Marketing trends for 2020: Brands seek expansion for competitive edge

Despite the backdrop of Brexit, 53% of marketers across Europe have made expanding into new markets their top priority for 2020, according to new research.

Uncategorized advertising, brands, email, Europe, France
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