Europe Archives

Stella Artois stunt promotes ‘Joie de Bière’ philosophy

October 8, 2018

Stella Artois has launched a new brand campaign, encompassing TV, cinema, social, digital, out-of-home, print and PR.

The price of slow tech roll-outs: Staff held back by legacy technology

October 8, 2018

Organisations’ fears that inability to deliver an agile workspace will have a significant impact on their business competitiveness and ability to attract and retain staff, according to new research.

Kids prefer mobiles and tablets to holidays, toys and pets

October 5, 2018

One in three British parents believe their kids value their phones and tablets more than any other possession or activity, while they also believe by the age of eight their children will understand the way modern gadgets work better than they do themselves.

Brexit “material threat to London’s role as digital creative hub”: Tom Brake MP in interview warns of instant brain drain

October 5, 2018

As an MP, Tom Brake (LibDems) has been on the frontline of fighting Brexit because of the damage it would inflict on UK jobs, communities and prosperity. The big debates on lost manufacturing and finance sector jobs have hidden the equally damaging impact on UK media, tech and creative services firms. In this exclusive interview … [Read more…]

UK has second largest smart home market in Europe

October 4, 2018

The UK smart home market was worth £900m in 2017, making it the second largest market in Europe, according to new research.

Premium video growth outstrips digital programmatic trend in Europe

October 4, 2018

There has been continued growth in premium video, thanks to major events such as the FIFA World Cup, and the way broadcasters are increasingly collaborating to create a more data-enabled future for TV advertising, according to new research.

Global research reveals parents’ views on how technology is impacting children under 9

September 25, 2018

One in three British parents believe their kids value their phones and tablets more than any other possession or activity, while they also believe by the age of eight their children will understand the way modern gadgets work better than they do themselves.

Europe